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How To Blog With Passion and Purpose

This blogging business, what is it all about?  We have even invented “Micro Blogging” ..the 140 character fast food version of  blogging (also known as  Twitter)..which also beggars the question what is Macro Blogging? .. Now there is a business opportunity for a high tech startup! I have even heard the phrase “I am ..therefore I Blog ” hence “Blogging is … Read more

10 Essential Elements Of A Business Blog – Video

Social Media Marketing has emerged in the last 12 months as an essential part of your Marketing Tool Kit and a good business blog is a key cornerstone of your marketing assets. This short video looks at 10 essential elements of a business blog and why they are important. This is not an exhaustive list … Read more

20 Reasons Why You Should Blog Before You Twitter

 I recently wrote an article on my blog “How Many Social Media Channels Should You Be Using?” and one of the comments was “I would advise people that if they are new to social media to start with twitter, and not a blog. It’s much easier and quicker to get into. Blogging well can take time and for … Read more

7 Reasons Why Companies Should Blog

I have this discussion with clients all the time.. ” Why should we have a blog? “. It’s a good question and most customers eyes glaze over. I don’t have the time.. We don’t want to give away our company secrets..Our policy is not to use or allow Social Media… I don’t have anything to write about. … Read more