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This category looks at the creation and sharing of content (blogs, social media messages, video, graphics, images), in a way that builds trust for a brand online.
I am starting to notice the dedicated eBook reader Kindle displaying a more prominent presence in public and amongst friends and family. The price drop last year to a $139 (when they first came out they were $399) has made the case for the Kindle dedicated e-book reader compelling (I even bought one) and Forrester … Read more
YouTube is serving up more than 200 million videos daily to smartphones and other internet linked mobile devices according to a recent news announcement. YouTube is a great way to introduce your company to your market, entertain and interview people in your industry amongst many other uses which are only limited by your imagination. What … Read more
I am looking out the window of my office seeing buildings with many dark windows, behind those tinted panes of glass are people working and living and they all have problems and challenges…every one. They don’t care about you or your company all they care about is finding a solution to their daily life challenges … Read more
Around the time Apple released the iPad to the market I wrote an article on April 14 titled ‘What 3 Industries Is The Apple iPad Threatening To Decimate“. One prediction was that the traditional publishing industry will be impacted in a major way. Let us fast forward three months. Shortly after the launch of the Apple … Read more
I recently read an article about how some websites are churning out content using low cost content production resources such as articles from content farms and videos from automated video production companies. So why do these companies pump out this low value content? Long tail search engine rankings To monetise via either via affiliate links … Read more