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This category looks at the creation and sharing of content (blogs, social media messages, video, graphics, images), in a way that builds trust for a brand online.
I recently read an article about how some websites are churning out content using low cost content production resources such as articles from content farms and videos from automated video production companies. So why do these companies pump out this low value content? Long tail search engine rankings To monetise via either via affiliate links … Read more
It was when I was reading a Comscore report on how many online videos that the US consumer was viewing each month that I came to a realization that “being found online” was not just about “textual content” anymore but that video was the new “teeming hotspot”. The latest generation don’t so much as read but “watch videos” I was raised … Read more