Conversion Rate Optimization
The elements of web design, copywriting and other marketing tactics that are designed to convert more website visitors into leads and sales.
How to Use Customer Journey Mapping to Transform Frustration Into Conversion
One of the biggest problems faced by businesses and brands is that they see their product from their own perspective; they’re too obsessed with the […]
3 Mindless Ways to Build Immediate Trust on Your Website
Website visitors form an opinion about your website (whether they like it or dislike it, whether they’ll leave or stay) in just 50 milliseconds, according […]
How to A/B Test Landing Pages On Social Media
Remember back in school when you were taught how to properly conduct research on the scientific method? Well, who would’ve thought that years later, in […]
How Strategic Use of Color in Web Design Can Increase Conversions
A person can set up a website to serve any purpose he or she has in mind. Some do it to push a social or […]
Why Everyone Is Leaving Your Website (And What To Do About It)
It’s an epidemic. A decrease in online user engagement is a significant and growing problem for businesses… The methods for finding and connecting with your […]
5 Creative Ways To Boost Conversions With Thank You Pages
Like most other businesses, if you too feel that the conversion funnel ends at the sale; it’s time to widen your horizons, literally. Did you […]
How to Save Abandoned Shopping Carts In WooCommerce
Did you know that on average 76% of all shopping carts are abandoned and 58% of those who have abandoned their carts would complete the purchase […]
5 Ways Online Chat Improves The Customer Experience
Online chat technology has been around since the early 2000’s, but there are a shocking number of companies that have yet to adopt this must-have […]
How To Boost Your ROI By 223% With Conversion Optimization Tools
Conversion optimization tools are estimated to have an average ROI of 223%. And that is totally expected as they’re largely responsible for most conversions and […]
5 Psychological Principles You Can Use To Convert More Website Visitors Into Customers
Have you ever made a purchase without wanting to? Sure. We all have. That’s why “Buyer’s remorse” is such a collective human experience. People buy. […]