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Conversion Rate Optimization

The elements of web design, copywriting and other marketing tactics that are designed to convert more website visitors into leads and sales.

How to Create an Ebook Your Audience Will Actually Want to Download

How to Create an Ebook Your Audience Will Actually Want to Download

If you have a blog, run a company, or are just trying to make a name for yourself in your field, you’ll probably know that […]

5 Creative Ways to Redesign Your Product Pages and Improve Conversions

5 Creative Ways to Redesign Your Product Pages and Improve Conversions

The Baymard Institute recently published a study on product page layouts and designs, as well as content types and features. The study, which lasted for […]

How to Convert More Leads Into Customers With Live Chat

How to Convert More Leads Into Customers With Live Chat

Digital marketing is getting trickier every day. The rules keep changing and so do the challenges that online businesses face. The best way to adapt […]

Traffic or Conversion – Where Should You Spend Your Limited Budget?

Traffic or Conversion – Where Should You Spend Your Limited Budget?

For a website, there are two ways to increase sales and leads – either you increase the number of visitors to your site, or you […]

9 Web Design Trends That Will Change The Way You Interact Online This Year

9 Web Design Trends That Will Change The Way You Interact Online This Year

Making predictions about web design trends is not an exact science, but neither is design itself – so what’s wrong with a little creative conjecturing […]

How To Use Coupon Marketing To Increase Conversion Rates in 2018

How To Use Coupon Marketing To Increase Conversion Rates in 2018

You probably already know that conversion rate optimization (CRO) remains the “number 1” objective for any digital marketer or online business. When it comes to CRO, […]

How To Fix User Experience (UX) Issues Before They Cost You Customers

How To Fix User Experience (UX) Issues Before They Cost You Customers

User experience (UX) is arguably the most important component of a website or app. Nielsen Norman Group explains that it impacts every single element, and […]

How High-Growth Brands Convert Website Traffic With Ease

How High-Growth Brands Convert Website Traffic With Ease

It happens all the time. You spend hour after hour building a website that people will love and buy from. Then you launch – with […]

How A Simple Thank You Message Can Lift Your Conversion Rate

How A Simple Thank You Message Can Lift Your Conversion Rate

Imagine someone just subscribed to your email list and allowed you to send them newsletters. Jackpot! But what now? They gave their contact information to […]

The Top 11 Live Chat Software Solutions To Skyrocket Conversion Rates

The Top 11 Live Chat Software Solutions To Skyrocket Conversion Rates

It’s a brave new world out there. Live chat software solutions are an essential part of successfully running a business these days. They allow companies to […]