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Conversion Rate Optimization

The elements of web design, copywriting and other marketing tactics that are designed to convert more website visitors into leads and sales.

3 Mindless Ways to Build Immediate Trust on Your Website

3 Mindless Ways to Build Immediate Trust on Your Website

Website visitors form an opinion about your website (whether they like it or dislike it, whether they’ll leave or stay) in just 50 milliseconds, according […]

How to A:B Test Landing Pages On Social Media

How to A/B Test Landing Pages On Social Media

Remember back in school when you were taught how to properly conduct research on the scientific method? Well, who would’ve thought that years later, in […]

How Strategic Use of Color in Web Design Can Increase Conversions

How Strategic Use of Color in Web Design Can Increase Conversions

A person can set up a website to serve any purpose he or she has in mind. Some do it to push a social or […]

Why Everyone Is Leaving Your Website (And What To Do About It)

Why Everyone Is Leaving Your Website (And What To Do About It)

It’s an epidemic. A decrease in online user engagement is a significant and growing problem for businesses… The methods for finding and connecting with your […]

5 Creative Ways To Boost Conversions With Thank You Pages

5 Creative Ways To Boost Conversions With Thank You Pages

Like most other businesses, if you too feel that the conversion funnel ends at the sale; it’s time to widen your horizons, literally. Did you […]

How to Save Abandoned Shopping Carts In WooCommerce

How to Save Abandoned Shopping Carts In WooCommerce

Did you know that on average 76% of all shopping carts are abandoned and 58% of those who have abandoned their carts would complete the purchase […]

5 Ways Online Chat Improves The Customer Experience

5 Ways Online Chat Improves The Customer Experience

Online chat technology has been around since the early 2000’s, but there are a shocking number of companies that have yet to adopt this must-have […]

How To Boost Your ROI By 223% With Conversion Optimization Tools

How To Boost Your ROI By 223% With Conversion Optimization Tools

Conversion optimization tools are estimated to have an average ROI of 223%. And that is totally expected as they’re largely responsible for most conversions and […]

5 Psychological Principles You Can Use To Convert More Website Visitors Into Customers

5 Psychological Principles You Can Use To Convert More Website Visitors Into Customers

Have you ever made a purchase without wanting to? Sure. We all have. That’s why “Buyer’s remorse” is such a collective human experience. People buy. […]

3-creative-ways-to-generate-leads-with-instagram

3 Creative Ways to Generate Leads With Instagram

Interested in generating high-quality leads for your brand? You’re probably using several social media platforms to reach out to a new audience and generate new […]