Social Media

Social media advertising is now a core skill that businesses need to master. It sits next to email marketing and content marketing as a core […]

There are so many reasons to monitor your brand mentions online: It lets you interact effectively with your followers and promoters turning them into brand […]

Over the last two years, Snapchat has become an influential social media platform with over 150 million active users. Most business influencers use Snapchat to […]

One of the many challenges that you will face when trying to raise awareness, generate leads and promote your product, is the fact that you […]

Video is a marketing strategy must-have. This year it has been predicted that video content will take 79% of consumer’s internet traffic. This statistic alone […]

Two every second: That’s how many people join LinkedIn as new members, many of whom hope to exploit the platform’s rich resource for industry contacts, […]

People have mixed reviews about Facebook when it comes to marketing. Some say Zuckerberg’s tighter than Ebeneezer Scrooge, making you pay just so your own […]

Want to get more followers on Instagram? Last year, I started a new Instagram account for my blog Short of Height. Since it was a […]

As much as we may wish our Instagram follower growth showed an upward trend, it’s probably more like a rocky mountain landscape with peaks and […]

Wondering what influencer marketing and Facebook ads have in common? When used as part of a cohesive digital marketing strategy, they are a winning combination […]