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Using social media platforms (Facebook, Twitter, LinkedIn, Instagram, Pinterest etc) to build a loyal following, develop trust for your brand, and accelerate the pursuit of your goals.
The web continues to disrupt traditional business models and is transforming countries, economies and industries. This is showcased by Apple today becoming the most valuable company in the world and overtaking Exxon which epitomises the traditional business of oil and commerce. Apple’s contribution to the disruption of existing commerce paradigms including the music, mobile and publishing industries has … Read more
Since 2005, YouTube has been the trusted platform on a global scale for sharing video content with other users. Starting out as a simple way to share your favorite videos with friends and family, it has since turned into a money-making machine allowing people to earn a living through successful YouTube channels. Not only that, … Read more
Instagram started out as an image-sharing app with only a tiny workforce. It found a sweet spot in modern society that combined vanity, social networks and a shift toward visual media. And then one day Mr. Zuckerberg decided to pay a billion dollars to acquire it. Soon it was a tool for many; famous celebrities, … Read more
Instagram shows no signs of slowing down – the platform is still booming with popularity and for brands, businesses, influencers, creators, and more, it’s a huge space to really take your online presence and success to the next level. In fact, Instagram holds such power that most internet users reference Instagram to determine the reputation … Read more
Hashtags are the universal language for post discoverability on social media. First used on Twitter in 2007, they’ve been going strong ever since in helping users to find content that they are interested in and want to see. In fact, did you know that using hashtags correctly can help your content get more natural reach … Read more