8 Reasons Why Social Media is Such a Powerful Marketing Medium
Why has Social Media captured the imagination and participation of so many people with up to 40% plus of the Internet population in some English speaking, developed countries creating a personal Facebook page. This is…
9 Ways To Convince The CEO To Use Social Media and Enter The 21st Century
In a recent post on my blog I listed “28 Reasons Why The CEO Is Afraid Of Social Media” which received comments from around the world from consultants and advocates within companies, about their experiences…
Marketing Trends Report 2009: Where does Social Media Stand?
What are the marketing trends for 2010 and where does Social Media Figure in the mix? A report by Equation Research indicates some interesting trends that highlight that “Social Media” is certainly…
Survey Reveals: The Top 5 Social Media Channels Companies Are Using
I recently posted an article on my Blog on “How Many Social Media Channels Should Your Brand Be Using?” and it came to my notice this survey conducted by Minneapolis-based Russell Herder and Ethos Business…
28 Reasons Why The CEO Is Afraid Of Social Media
I talk everyday to clients who want a new website and want to be found online, but the word Social Media doesn’t even enter the conversation and isn’t included in the initial…
Why PR Should Take Social Media Seriously
There are two parameters that help define PR, reach and influence and getting your corporate message out efficiently without filters is also vital in the age of digital media, where cynicism…
Are These Facts And Figures About Twitter True Or False?
In a recent post I mentioned that Quantcast’s traffic estimate for Twitter for the USA was 26.5 Million visitors for the month of June, 2009. As I don’t live in the USA, but Sydney,…
How Many Social Media Channels Should Your Brand Be Using?
I sent an invite to a past colleague of mine to be a friend on Facebook just recently and he sent me back an interesting email, which in essence said. ” I only have…
17 Facts and Figures About Online Video: How Important Is It For Your SEO and Getting Found Online?
Online video is becoming a very important part of online search, and needs to be included in your companies planning for being found online and to optimise your web site for Organic SEO….
How Social Media Can Help Organic SEO : 2 Case Studies
I visited one of my clients today and it inspired me to write this post. Why, well since they rebuilt their website for “Organic SEO”, implemented a blog and engaged with Social Media since January 2009,…
4 Reports: Facts and Figures About Twitter
I came across these reports recently and they revealed some interesting facts and figures about Twitter that I thought I would share with you, the numbers also show comparisons with other social media. 1….
13 Tips To Get Found Online: How To Achieve Free Organic SEO
I have been talking to people about how the world of marketing has changed over the last 5- 10 years and how they need to be found online. Research shows that 98% of…