10 Interesting Social Media Statistics

Written by Jeff Bullas - View Comments
Categories: Social Media


Social media continues its inexorable march into the mainstream web world and figures released by Nielsen Wire in June provide very interesting reading.

10 Interesting Social Media Statistics

  1. Social Media Networks and Blogs consume nearly 25% of peoples time online (one in every four and half  minutes online)
  2. The world spends 110 billion minutes on social media networks and blog sites
  3. The number of people who are visiting social media sites has increased by 24% over the last year
  4. The average visitor spends 66% more time on these sites than they did a year ago (6 hours in April 2010 versus  3 hours 31 minutes last year)
  5. Brazil is the top nation  when it comes to internet consumers with 86% visiting a social media network (74% of USA internet users visit a social media network)
  6. Australian users average the most time on social networking sites a month at 7 hours and 19 minutes (USA internet users average 6 and a half hours)
  7. Facebook’s reach is the  widest in Italy capturing two-thirds of the active unique audience in April (Which is higher than the English speaking countries USA, Australia and the UK at 60%)
  8. Japan has the lowest reach of Facebook active users at 3%
  9. Ameba the microblogging platform which is the Japanese equivalent of Twitter is visited by 38% of Japanese people online
  10. Facebook is the worlds most visited social media brand with 54% of the worlds internet population visiting the brand


Tags: , , , ,
  • http://twitter.com/websitemarketn/status/18509568325 Grace Rachel

    10 Interesting Social Media Statistics – Social media continues its inexorable march into the mainstream web world a… http://ow.ly/1880dP

  • http://twitter.com/seovedioservice/status/18509568366 SEOHoustonBlog

    10 Interesting Social Media Statistics – Social media continues its inexorable march into the mainstream web world a… http://ow.ly/1880dN

  • http://twitter.com/seomarketngfirm/status/18509568403 Ivana Melynda

    10 Interesting Social Media Statistics – Social media continues its inexorable march into the mainstream web world a… http://ow.ly/1880dO

  • http://twitter.com/danielbenchi/status/18512906666 Daniel Benchimol

    10 estadisticas interesantes sobre Social Media http://bit.ly/cS4I9Y #tecnologia

  • http://twitter.com/aliciabiurrun/status/18516323183 Alicia Biurrun

    10 Interesting Social Media Statistics http://ow.ly/2bgPh

  • http://www.greggmorris.com/curated-stories-july-14-2010 Storytelling Social Media Marketing PR Business & Technology Curated Stories July 14, 2010

    [...] 10 Interesting Social Media Statistics Published: July 13, 2010 Source: Jeffbullas's Blog Social media continues its inexorable march into the mainstream web world and figures released by Nielsen Wire in June provide very interesting reading. [...]

  • http://www.stohn.biz Jason Stanley

    I find it interesting the other non US countries are leaders in certain social media areas. Thanks for the info Jeff.

  • http://tinoseeber.de/10_interesting_social_media_statistics/ 10 Interesting Social Media Statistics. | IK:MIT

    [...] via jeffbullas [...]

  • http://DutchmarQ.com Paul Hassels Monning

    Interesting stats, thanks Jeff. Re #2, is that on a daily, weekly, … basis?

  • http://www.goodgoes.org Andrew

    great video about social media statistics on Youtube (of course)

    http://www.youtube.com/watch?v=lFZ0z5Fm-Ng

  • http://janelasdomundo.wordpress.com/2010/09/18/10-interesting-social-media-statistics/ 10 Interesting Social Media Statistics « Janelas do Mundo

    [...] Posted 18 18UTC Setembro 18UTC 2010 by Ana Luísa Henriques in Análise dos Media, Social Media. Deixe um Comentário In: jeffbullas.com [...]

  • http://www.inmoblog.com/redes-sociales/directivo-si-quieres-presencia-redes-sociales-implicate-el-primero/ Directivo, si quieres presencia en redes sociales, implícate el primero | Blog inmobiliario

    [...] nos mueve a hacer cosas que no nos habíamos planteado hacer? Relacionado: – 10 estadísticas sobre social media - De qué hablar en un blog inmobiliario SHARETHIS.addEntry({ title: "Directivo, si [...]

  • http://www.phillyliving.com noah ostroff

    This doesn’t surprise me one bit. At the rate things are going, this # should double by next year

  • http://rogerioangelim.wordpress.com/2010/11/30/infografico-acesso-das-midias-sociais-no-mundo-so-cresce-estudos/ Infográfico: Acesso das mídias sociais no mundo. Só cresce! – Estudos « Rogério Angelim de Brito

    [...] Fonte: Blog jeffbullas – Artigo publicado em 14 de julho de 2010 [...]

  • http://andrevianacomex.wordpress.com/2010/11/30/infografico-acesso-das-midias-sociais-no-mundo-so-cresce/ Infográfico: Acesso das mídias sociais no mundo. Só cresce! « Andre Viana – Comex Blog

    [...] Fonte: Blog jeffbullas – Artigo publicado em 14 de julho de 2010 [...]

  • http://admpress.com.br/teste/?p=1085 Infográfico: Acesso das mídias sociais no mundo. Só cresce! | admpress.com.br

    [...] Blog jeffbullas – Artigo publicado em 14 de julho de 2010 « Redes Sociais: Quais foram os cases mais inovadores em [...]

  • http://www.ursocially.com Bhanuprakash

    Jeff.. I really appreciate the work put across gathering some interesting statistical data. All i miss here is some data in Indian Context. Would be a great help if such data towards Indian Social Media can be shared. Thanks again!!!

  • http://www.theemailtree.com Danielle at www.theemailtree.com

    Great summary, lots to think about!

  • RAMAKRISHNA KOPPAKA

    Really wonderful.Thanks a lot.

  • http://uscmhb.wordpress.com/2011/01/24/social-medias-grip-on-the-world/ Social Media’s Grip on the World « Master's in Human Behavior Blog

    [...] more stats — some mind-blowing, some merely intriguing — head here to read the ten most interesting social media trends of the last year. Posted in Human Behavior, [...]

  • http://marketingassassin.wordpress.com/2011/01/30/top-tweets-of-the-week-wc-24-jan-2011/ Top Tweets of the Week (wc 24 Jan 2011) | The Marketing Assassin

    [...] Interesting social media statistics. A re-post from the highly active @jeffbullas but worth reading if like me, you are preparing a [...]

  • http://wordyliving.wordpress.com/2011/02/22/todays-top-3-wordpress-resources/ Today’s top 3 wordpress resources « Words for living

    [...] here and try all the magic you can do. Since more and more people use social media (check out these interesting statistics), your audience will likely appreciate your [...]

  • http://newmagazineblog.com/2011/03/small-business-news-the-ultimate-social-media-guide/ Small Business News: The Ultimate Social Media Guide | The News blog

    [...] Why should your business waste its time with social media? Because that’s where all of your customers are. Don’t believe us? Then have a look at this! Ten statistics that will dramatically change your evaluation of the importance of social media to your business, these numbers give a broad overview of where your customers are spending their time and why you have to be there too. Do you have a social media strategy? Jeff Bullas [...]

  • http://www.reginacaffey.com/blog/2011/03/the-ultimate-social-media-guide/ The Ultimate Social Media Guide | Regina Caffey, Inc.

    [...] Why should your business waste its time with social media? Because that’s where all of your customers are. Don’t believe us? Then have a look at this! Ten statistics that will dramatically change your evaluation of the importance of social media to your business, these numbers give a broad overview of where your customers are spending their time and why you have to be there too. Do you have a social media strategy? [...]

  • http://freewebdesigntucson.com/?p=3148 Small Business News: The Ultimate Social Media Guide | Free Web Design Tucson

    [...] Why should your business waste its time with social media? Because that’s where all of your customers are. Don’t believe us? Then have a look at this! Ten statistics that will dramatically change your evaluation of the importance of social media to your business, these numbers give a broad overview of where your customers are spending their time and why you have to be there too. Do you have a social media strategy? Jeff Bullas [...]

  • http://www.bertrand-soulier.com/2011/04/05/bookmarks-04042011/ bookmarks 04/04/2011
  • Anonymous

    Exactly my question! I’m assuming it’s per month, but… Who knows? Bad stat.

  • http://www.b2bsocialmediaguide.com/?p=504 Social media usage statistics | The B2B Guide to Social Media

    [...] Check our sources [...]

  • http://www.b2bsocialmediaguide.com/?p=499 Facebook statistics | The B2B Guide to Social Media

    [...] Check our sources [...]

  • http://www.blueprintcreativegroup.com/how-to-use-social-media-for-non-profit-success How to Use Social Media for Non-profit Success: A Basic Lesson in Using Social Media for Friendraising, Donor Cultivation, & Community Outreach | Blueprint Creative Group

    [...] 10 Interesting Social Media Statistics jeffbullas.com/2010/07/14/10-interesting-social-media-statistics-2/ [...]

  • Anonymous

    Are you able to share what some of the tools are for measuring social media use globally?

  • http://twitter.com/IntesolsAU Intesols Australia

    it might be for the month of june as the title description text says

blog comments powered by Disqus