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Jeff Bullas' Recommended List of Tools & Resources (UPDATED)

Jeff Bullas’ Recommended List of Digital Marketing Tools & Resources (UPDATED)

“Jeff, what do you recommend I use for… ?” I get asked this question pretty regularly. To answer it once and for all, I have […]

Why Your Influencer Campaigns Are Falling Flat (And The One Thing That Will Change Everything)

Why Your Influencer Campaigns Are Falling Flat (And The One Thing That Will Change Everything)

Trust. Reach. Influence. These are the three most powerful characteristics of what we label “influencers” in today’s digital world. As we fast approach 2019, influencer […]

The Psychology Of Free Shipping and How It Drives Customer Growth

The Psychology Of Free Shipping and How It Drives Customer Retention

Did you know that the cost of acquiring a new customer is 5X greater than retaining an existing one? The fact that it costs much […]

The Art of SEO Copywriting -The No-Fail Secret to Creating Epic SEO-Friendly Content

The Art of SEO Copywriting: The No-Fail Secret to Creating Epic SEO-Friendly Content

Digital content optimization is a topic of ongoing discussion. Online marketing experts and content creators alike have their own views on the matter. Some say […]

The 8 Biggest Blogging Mistakes New Bloggers Make

The 8 Biggest Blogging Mistakes New Bloggers Make

Blogging has become one of the most popular ways of building online revenue while illustrating your passion. The blogging environment has witnessed a significant expansion […]

16 Quick Tips to Maximize Your Value From Cold Emailing

16 Quick Tips to Maximize Your Value From Cold Emailing

Cold emailing has largely become a black hat strategy; nobody likes to send them and nobody likes receiving them. But that doesn’t mean you shouldn’t […]

3 Mindless Ways to Build Immediate Trust on Your Website

3 Mindless Ways to Build Immediate Trust on Your Website

Website visitors form an opinion about your website (whether they like it or dislike it, whether they’ll leave or stay) in just 50 milliseconds, according […]

How to Develop an Influencer Marketing Strategy in 5 Steps

How to Develop an Influencer Marketing Strategy in 5 Steps

How do you reach your target audience with meaningful content in a time when consumers simply don’t trust (or like) digital advertising? If that question […]

Why The Integrity Of Your Brand Is At Risk Of Being Destroyed (And What To Do About It)

Why The Integrity Of Your Brand Is At Risk Of Being Destroyed (And What To Do About It)

How much importance do you place on your brand? Let me play Devil’s advocate for a moment… I bet it’s not enough. An inconsistent representation […]

How To Get Your Online Store Into Featured Snippets and Why You Need To Do It

How To Get Your Online Store Into Featured Snippets and Why You Need To Do It

So, by now, I’m sure you’ve heard the term featured snippets. If not, you most certainly have seen them in searches on Google. But, if […]

5 Ways to Use Customer Reviews in Your Content and Mistakes to Avoid

5 Ways to Use Customer Reviews in Your Content and Mistakes to Avoid

A study by the Spiegel Research Center in 2017 reveals that displaying reviews can increase conversion rates by up to 270%. Another study by Nielsen […]