“Jeff, what do you recommend I use for… ?” I get asked this question pretty regularly. To answer it once and for all, I have […]

While most websites focus on publishing new content to lure their audience, the truth is, you can generate more results by updating content that is […]

Email marketing allows businesses to reach current and potential customers in the place they go every single day – their inbox. But how do you […]

Quality sales copy is crucial to your sales. It’s what gets readers to take action. Whether it is buying a product, digging for more about […]

eCommerce won’t be the same after this year’s events. While the whole planet was frozen by the coronavirus pandemic, offline stores found they couldn’t compete […]

If you’re in the marketing world, chances are you’ve seen or heard of the term, ‘360 customer view,’ making a buzz. Suddenly, enterprise-level organizations are […]

Switching to a new work environment is not easy, especially if, all of a sudden, you find yourself working from home. You can no longer […]

Having your old masterpieces sit there in the archives gathering dust can be such a shame. After re-reading it you may find that you still […]

Data is the lifeblood of every successful marketing campaign. You know that the more data you can feed into your Facebook and Google ad campaigns […]

Affiliate marketing continues to grow at a steady pace. In 2010, the market was worth $1.6 billion in the US. Last year, affiliate marketers made […]

“When every screen or page is self-evident, it is equivalent to good lighting in a store. Everything seems better.” – Steve Krug As cliché as […]