The 8 Keys To Success For Facebook Marketing
ShareFacebook has now passed 500 million users and it is a social media platform that cannot be ignored. Many companies are struggling with their efforts to use it effectively. There is also a lack of research on how to best useFacebook for brand marketing. So when I came across this Facebook research report conducted by [...]
Facebook Hits 500 Million Users: 5 Predictions For The Future
ShareFacebook had only 100 million users when I joined just over 2 years ago. Today Facebook announced that it has passed the 500 million user mark and continues to grow strongly, this is despite its privacy issues that have dominated the popular press and it is not unlikely that the 1 Billion users will be [...]
Are Young Women Addicted To Facebook?
ShareSocial media addiction is becoming a reality in the online social networking world. A recent Study announced by Mashable and conducted by Oxygen Media exposes the extent to which social media addiction has become for young women by revealing that 33% of women under the age of 34 check Facebook even before they go to [...]
Is Facebook Killing The Blog?
SharePeople love to publish. They publish photos, images and videos… it could be on Facebook or it could be on their blog. Twitter allows you to write very short stories (140 characters) and MySpace is for publishing music and music videos. LinkedIn is for publishing information about yourself and to encourge networking. The Web has [...]
5 Types Of Facebook Updates To Avoid
ShareAs you might have noticed I am a firm believer in the power of social media, maybe even verging on evangelical. It’s existence has been brief in the universal timeframe, so there have been no instructions handed down from ‘on high’ on how to best interact and play with this shiny new toy. Governments have [...]
Will These Competitors Slow Facebook's Growth?
ShareFacebook is battling with an awareness that it takes it’s users for granted as it makes changes that both infuriate and frustrate its subscriber base. There are user groups springing up such as QuitFacebookDay (23,000 members) asking members to close their account on May 3 FacebookProtest (3,000 supporters) that is requesting a one day boycott [...]
How To Run A Successful Social Media Marketing Campaign: Case Study
ShareSo you want to run a successful social media competition for your brand. What are some of the results of successful social media marketing by organisations, companies and agencies? What are the elements of success to facilitate the campaign going viral? Here is a social media campaign that produced some results worth noting. Case Study [...]
4 Reports: Facts and Figures About Twitter
ShareI came across these reports recently and they revealed some interesting facts and figures about Twitter that I thought I would share with you, the numbers also show comparisons with other social media. 1. Quantcast.com’s Report This report shows monthly trafiic estimated f rom Quantcast.com at 26.5 Million People from the US visiting Twitter for the Month of June, 2009. The Demographic [...]
Report Reveals:15 Best Practices of Social Media Implemented by the Top 100 Brands
ShareI read a report yesterday that rated the Top 100 Brands on how engaged they are with their use of Social Media. These are brands are widely acknowledged for setting the standards in marketing as measured by BusinessWeek / Interbrand “Best Global Brands 2008” rankings. And now this report from Engagementdb.com , evaluates how well they are engaging their [...]
7 Reasons Why Companies Should Blog
ShareI have this discussion with clients all the time.. ” Why should we have a blog? “. It’s a good question and most customers eyes glaze over. I don’t have the time.. We don’t want to give away our company secrets..Our policy is not to use or allow Social Media… I don’t have anything to write about [...]





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