How to Become a Social Media Marketing Expert – Infographic
Many words and phrases are trotted out by self titled social media marketing experts that are tossed around so much they lose their meaning and impact. Specialist, thought leader and even guru are some of the glib terms used. Maybe we should be using words that are a bit more fun. Like…savvy, adept, adroit or [...]
7 Key Steps to Creating an Awesome Infographic
The younger generation would rather watch a 2 minute video than read a page of text. How do I know that?…because I asked them. Last week I was standing in front of thirty young adults aged from 18 to 25 at the International College of Management and I posed the question. “Would you rather read a [...]
40 Ways to Increase Your Twitter Followers plus Infographic
The question that seems to be on everyone’s lips on the social media marketing team is “How can I increase the number of Facebook likes?” This has led to tactics emerging to increase engagement by posting frenzied Facebook updates many times a day. Brand pages are offering incentives, bribes and tactics that look very much [...]
5 Cool Content Marketing Infographics You Shouldn’t Miss
Flipping the corporate marketing model from all about your brand and its products and services to all about your customer is a lot like turning the Titanic. It is slow and hard to do. The challenge is that most companies have been brought up on a diet of pushing ads in front of people to [...]
The Latest 27 Social Media Facts, Figures and Statistics for 2012 – Infographic
Since I first joined Facebook over four years ago the social media landscape has continued to evolve at a rapid pace. It also has become more fun with the addition of Instagram and Pinterest. What I like to see is that the big boys are not having it all their own way. Google thought Facebook [...]
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New Book “Blogging the Smart Way”
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