How to Use Online Video to Enhance your Brand
The rise of social media and social networking sites has created new arenas within which brands are competing for the attention of audiences. We are told repeatedly that humans are visual creatures and that people are four times more likely to engage with an image on Facebook that a text based post. What does that [...]
35 Mind Numbing YouTube Facts, Figures and Statistics – Infographic
It is not until you leap into a plane and fly half way around the world to distant places that you start to realize the size and scope of the planet we inhabit. Recently the earth’s population passed the 7 billion mark and over 2 billion of those are connected to the internet and more [...]
6 Simple Mistakes to Avoid when Creating an Online Video
Video blogging isn’t for everyone. You need to have the right equipment, commitment and passion. The correct equipment means lights, cameras and then its action time and ensuring you get the basics right and avoiding making the basic mistakes. This is the last article in a three part series where we look at how to [...]
Beginners Guide on How to Video Blog on a Budget – Part One
Video is a powerful and effective way of presenting content. Not everyone has the innate ability to write blog posts or enjoys putting pen to paper. Finding your “online” voice could mean video blogging, or communicating through images and PowerPoint presentations on social media networks. Video bloggers such as Gary Vaynerchuk have used online video as the [...]
4 Key Elements for a Viral Video
Has the formula for a viral video been discovered? Viral videos have made ordinary people famous and taken brands from obscurity to overnight success when people have shared them on social networks. It has been assumed for a long time that viral videos are an accident or a fortunate occurrence. A marketing professor, Brent Coker [...]
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