What Social Media Network Should Your Brand Use For Your Target Markets?
ShareThe challenge with the fast moving social media marketing landscape is to know where your customers are hanging out so you can be where they are. I am often asked “what social media channels should I be using to listen, communicate and engage with my customers and target markets?.” What you also have to keep [...]
10 Social Media Mistakes
ShareWe all know that you shouldn’t drink and drive and around the world different government have laws that vary from a slap on the wrist to being sent to jail for repeat offenders. Our use of technology has some do’s and don’ts and that are not laws but common sense. One of those is “do [...]
5 Tips To Build Your Personal Brand With Social Media
ShareI am contemplating obtaining and securing domain names for my teenage children. Are they starting a business?….No. Have they a great idea and they want to encapsulate that intellectual property with an online name?…No. They are still too young to be contemplating that strategic adventure. In the future as more of our lives including the [...]
5 Top Social Media Articles On Digg: Facebook Now Worth $33 Billion
ShareDigg has recently had a major makeover and I have started using it again after being invited to participate in the Beta version prior to it going live a couple of weeks ago. Digg was one of the first generation social media sites (it started 5 years ago) where you could post an online article [...]
9 Ways To Use Facebook To Annoy Your Kids
ShareI don’t know if you remember the time when social media channels such as instant messaging and MySpace were for teenagers. The evolution of social media is now producing a demographic spread of users that puts Gen Y with Baby Boomers and retirees with teenagers on the same page. It is not uncommon for grandparents [...]
11 Ways To Lose Your Job On Facebook
ShareFacebook has become the social media channel everyone loves and loves to hate. It is a powerful platform to share your content as well as being a soapbox to post your feelings and thoughts whether they are appropriate or not. Social media seems to have hit such a nerve with people sharing anything and everything [...]
The 10 Best Social Media Campaigns That Didn’t Make The Cut
ShareSocial media campaigns can catch the public’s imagination and you only have to watch the Old Spice campaign or Roller Babies online video to realize the genius. There are other social media campaigns that aren’t that sexy or funky but never the less they are enormously effective and produce great results. One of these that [...]
The 10 Best Social Media Campaigns
ShareSince social media has become an integral part of our lives, marketers have used their creative talents to develop social media campaigns with various degrees of success which can be measured in a variety of ways. One very successful social media marketing campaign that was run in 2009 was the competition for the “Best Job [...]
Why Facebook Can’t Compete With Television
ShareSo you think mass media is dying… think again! Americans spend over 50% of their free time either parked in front of their television or watching it while engaged in other incidental activities around the home. Nielsen have released a 2010 Media Fact Sheet that reveals that 31.5 hours per week is what the average [...]
Who Are the Top 5 YouTube Stars?
ShareYouTube and online video has continued its growth as broadband and higher internet speeds not only become faster and cheaper on fixed line but also as mobile broadband continues to spread globally with smart phones such as the iPhone and new platforms such as the iPad providing hardware that makes viewing online video compelling even [...]










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