5 Ways You’re Annoying Everyone on Social Media
Even with the huge emphasis placed on permission marketing lately, so many marketers still fail to understand that consumers don’t like to be yelled at. The paradigm of interruption marketing went out the window long ago and, if you’re not careful, you’ll be going out the window with it. It doesn’t matter if you’re selling [...]
A Guide on How to Not Suck At Social Media Campaign Marketing!
Campaign marketing starts with a mind warping process that often involves the creatives drinking shots of bourbon, taking long lunches and looking for inspiration at a movie. That is if you believe the 1960′s TV series Mad Men’s depiction of an ad agency. The reality is often much more boring than that and can involve research on competitors, [...]
Instagram Smashes Huge Milestone
Many people enjoy the capturing of life with photos and videos. For some it is the reminder of people met and experiences that shouldn’t be forgotten. Some are moments of fun and ecstasy, others are sad and tragic. Modern photo technology now embedded in smart phones allows us to take photos and view them instantly [...]
10 of the Latest Facts, Figures and Statistics about Facebook
Facebook is still the largest social network with over 1.06 billion people logging in every month. Remember that is not registered users who have created an account but people who do go and check their Facebook profile every 30 days. Facebook has reached a saturation point in most developed and English speaking countries. This is [...]
Does Thought Leadership Need Social Media?
The natural reaction of most business people and certainly anyone in marketing, communications or social media these days is to label those companies and individuals not using social media as dinosaurs. But are they? Thought leadership is content on steroids. It stands out from the crowd because it is different; it offers something new and [...]
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New Book “Blogging the Smart Way”
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