The Explosive Power of the Retweet Revealed by Twitter
Tweet Twitter is often seen as one of Cinderella’s ugly sisters when it is compared to the multimedia beauty and the wealth of numbers that the 800 million plus engaged users that the Facebook social network offers. Facebook is the girlfriend you would be happy to take home to dinner with your parents but Twitter [...]
5 Lessons from Coca Cola’s New Content Marketing Strategy
Tweet Coca Cola has been part of popular culture for over 100 years and has been called a “Vision Brand“. Its marketing and communication is purposeful and connects with its audience in a way that makes it stand out from its competitors. Its mission is not about selling products but to create significant positive change [...]
The Best of JeffBullas.com – The Top 10 Social Media Posts from 2011
Tweet It has been a big year in social media and the relentless evolution of social publishing networks that are transforming how we communicate, market and do business. The hesitancy to implement social media marketing is dissipating as many CEO’s and senior management have started to embrace the power of the social networks. Some of the highlights [...]
Is Social Media a Waste of Time? [Infographic]
Tweet It was in 2005 that I noticed a trend that intrigued me and it was that teenagers were becoming obsessed with a social networking site called MySpace. I didn’t create an account as it seemed a waste of time and I had more important things to do. In 2008 I was invited by a [...]
Why Social Media will Disappear
Tweet In the 1960’s the “Madmen of Madison” Avenue were challenged as the age of television forever changed the advertising and marketing landscape. The arrival of color television in 1961 was rapidly becoming an integral part of the family home and engaged millions of people with captivating television shows, news as it happened and movies. [...]
How Instagram Harnesses the Awesome Power of Mobile, Social Media and Photos: 3 Success Stories
Tweet I have a friend who won’t stop taking photos of food whenever she eats out. It seems that no matter what restaurant (except for McDonald’s or KFC and I don’t think they qualify as restaurants) the experience seems to turn into a full photo shoot. Every angle is explored and the correct lighting is required. At this [...]
18 Key Observations about the State of Blogging in 2011
Tweet Blogging is a profession and a passion that has been transformational. The feedback has changed and informed me. I have written, travelled, presented and networked. It has allowed me to learn and to communicate with a global audience that has been enlightening, inspiring and empowering. It asks questions of you. Will people appreciate your thoughts [...]
6 Tips to Make an Awesome Impact with Social Media
Tweet If you’ve begun your pursuit of success and fame via social media you’ve probably found yourself spending a lot of time on your social network of choice. There is so much great information to read and so many connections to be made – where do you draw the line? Can you really make an [...]
The 10 Commandments of Social Media Content Marketing
Tweet In 1997 the first social network was created called sixdegrees.com and was the forerunner of the modern social networks that started to gain traction in 2002. The first of the modern next generation social media networks that followed in 2002, had the the funky name of Friendster, which to my ear sort of sounds [...]
6 Social Media Networks to Watch in 2012 [Plus Infographics]
Tweet Curiosity is a human trait that makes us want to discover what lies beyond the horizon, over the ocean or what can be seen and experienced from the top of a beckoning mountain. It makes humans take risks that are both life threatening and potentially rewarding and life changing. George Mallory, the English mountaineer and [...]






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