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21 Awesome Facebook Facts and Statistics You Need To Check Out

Facebook facts

It is rumoured that Facebook was going to call the like button “awesome”. But they didn’t.

That is a good thing because the word awesome is over used already. It is often trotted out to try and make the ordinary a little more extraordinary. You may also have noticed I used it in the “headline”. But I couldn’t help myself.

That is maybe one time too many. Sorry.

So back to social media facts. Facebook was the first social media network I joined in 2008 and at the time there were about 50 million users but growing rapidly. This seeming fad at the time was not seen as anything but a passing phase.

How wrong were those dinner party discussions.

The Facebook global numbers

Today there are nearly 1.4 billion users that are spread all around the world. It connects different cultures and allows us to share with family and friends in real time.

The USA and Canada is now just a sub-set of the Facebook global family.

  • Asia Pacific is the largest at 449 million
  • Europe has another 301 million.

Facebook facts

The Facebook ecosystem

In the Facebook ecosystem there are apps and apps.  From messaging apps including WhatsApp and Messenger, to visual apps like Instagram and even Occulus. Occulus is the virtual reality technology that Facebook bought for $2 billion just over 12 months ago.

Their numbers are also large by any measure.

  • Instagram with 300 million+ users
  • WhatsApp with 700 million
  • Facebook messenger has 600 million users

Facebook ecosystem

Source: Digitallyapproved.com

These three are still to be monetized with ads and the potential earnings of this Facebook ecosystem is staggering with $12.47 billion revenue alone just from Facebook in 2014.

So watch that space over the next 5-10 years.

The latest Facebook facts and statistics

Here are some fascinating numbers on a range of Facebook facts and metrics from mobile, revenue and a host of other facts to share in your presentations and wow your next dinner party guests.

  1. Every second there are 20,000 people on Facebook. This means in just 18 minutes there are 11 million users on Facebook
  2. On average there are 486,183 users a minute accessing Facebook from their mobile
  3. 79% of all users are accessing Facebook from their mobile.
  4. There are 745 million daily mobile users
  5. Facebook is adding 7,246 people every 15 minutes or 8 per second
  6. Every minute there are 150,000 messages sent
  7. Every 15 minutes there are over 49 million posts. To be precise 49,433,000 or 3 million posts per minute
  8. There are 100,000 friend requests every 10 minutes
  9. There are 500,000 Facebook “likes” every minute
  10. Facebook generates $1.4 million in revenue every hour
  11. Nearly  73% of Facebook’s ad revenue comes from mobile advertising
  12. Facebook earns $2.5 billion a quarter from mobile advertising
  13. People share 1.3 million pieces of content on Facebook every minute of every day
  14. In November of 2014the number of video uploads to Facebook exceeded YouTube video uploads according to Social Bakers
  15. Facebook generated $12.47 billion in sales in 2014 (a rise of 58% year on year)
  16. Photo uploads are 350 million per day
  17. Users spend 21 minutes per day on average on Facebook
  18. 31% of US senior citizens are on Facebook
  19. 66% of all millennials (15-34 year olds) use Facebook
  20. People spend 927 million hours a month playing Facebook games
  21. There are 1 billion mobile app links enabled on Facebook

Sources: Buddyloans.com, Fortune.com, Socialbakers.com, Techcrunch.com, Expanded Ramblings, Zephoria.com

What about you?

How are you using Facebook? Are you using contests?

Look forward to hearing your stories and insights in the  comments below.

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  • Hey Jeff,

    Now days I find it odd that there are people still without Facebook accounts. Especially from looking at these statistics. But they’re still out there!

    One thing you have to take notice, especially if you have a blog or static website, is that mobile use is getting more and more popular. Just speaking for myself, I would never get on Facebook through my mobile, but now I find that I get on at least once a week. The Google update on April 21st will definitely give people the incentive to make their sites mobile ready and you’ll definitely see more people signing on through their mobile.

    Thanks for sharing these stats! If you have a business, especially a home business, you definitely don’t want to sleep on Facebook based on these stats!

  • 79% of all users are accessing Facebook from their mobile.

    This fact highlights where a marketer should focus while devising content strategy for FB.

  • Facebook is certainly a force to contend with and it goes without saying that if you aren’t marketing on Facebook, you are losing out on a great opportunity. These figures are startling but I would love to know more about Facebook’s retention rate. Is Facebook making new customers faster than it is losing customers who are disturbed about Facebook’s seeming greed compared to other social networks? I know they are losing millennials to Instagram but it would be interesting to see what’s happening with other demographics.

  • Interesting post!

    And according to FB’s quarter financial report, mobile ads now contribute 73% of its ad revenue in Q1 2015. Go mobile or go home?

    BTW — I found one of the stats slightly outdated. Facebook announced that there were more than 350 millions photos uploaded daily in a press release – not 300 millions (stats from 2013, source: https://fbcdn-dragon-a.akamaihd.net/hphotos-ak-prn1/851575_520797877991079_393255490_n.pdf). But I suppose that’s no big deal. 🙂

    • Thanks for the update Jerry. I will make an edit! 🙂

  • Amazing Facebook Facts. Thanks for the post.
    i use fact slides to search about any kind of facts.
    Kind Regards

  • Krishna paudel

    I totaly love facebok.

  • Great roundup, the 20,000 users per second is absolutely insane.

    Any chance of an updated article for 2016?

    • Daniel Taylor

      It’s not really a useful stat. “20k active users at any time” would be far more clear, and if they’re saying something different – like 20k users open FB every second – then the math on their follow-up stat (11m users/18mins) doesn’t check out.

      I’m still not really sure what they’re trying to say.