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Influencer Marketing

This category looks at a form of marketing that involves finding, connecting, and engaging with individuals who have a noticeable influence over your ideal audience or customer group.

5 Lessons Businesses Can Learn From Top Solo Bloggers About Generating Influence

5 Lessons Businesses Can Learn From Top Solo Bloggers About Generating Influence

According to a study conducted by the Content Marketing Institute, 86% of organizations surveyed are doing content marketing. Compared to outbound marketing, content marketing on […]

The Ultimate Influencer Marketing Playbook of 2018 - 5 Outstanding Campaigns from 5 Outstanding Pros

The Ultimate Influencer Marketing Playbook of 2018: 5 Outstanding Campaigns From 5 Outstanding Pros

Done right, Influencer Marketing can be an incredibly impactful marketing modality that’s limited only by your vision and creativity. Rather than interrupting your potential customers’ […]

How to Combine Facebook Ads With Influencers to Connect at Every Stage of the Funnel

How to Combine Facebook Ads With Influencers to Connect at Every Stage of the Funnel

Wondering what influencer marketing and Facebook ads have in common? When used as part of a cohesive digital marketing strategy, they are a winning combination […]

6 Ways to Connect Your Startup With ‘Micro-Influencers’ On Instagram

6 Ways to Connect Your Startup With Micro Influencers On Instagram

History is full of influential figures. Abraham Lincoln. Napoleon. William Shakespeare. But while we usually think of presidents and scientists when compiling our lists of […]

4 Expert Influencer Marketing Tips That Will Transform Your Campaigns

4 Expert Influencer Marketing Tips That Will Transform Your Campaigns

Just as marketers were coming to grips with digital advertising, their task is becoming difficult again. According to PageFair, 615 million internet users now block […]

10 Low-Cost Tools for Scaling a Micro-Influencer Marketing Campaign

10 Low-Cost Tools for Scaling a Micro-Influencer Marketing Campaign

Micro-influencer marketing is one of the most powerful ways to reach and influence your target market on social media and in the blogosphere. But finding […]

influencer marketing

How to Use Influencer Marketing to Boost Your Traffic and Conversions

The influence of social media is present in nearly every aspect of your lives… Especially when it comes to business, where it is arguably changing […]

How Micro Influencers Have Taken Over Asian Digital Marketing

How Micro Influencers Have Taken Over Asian Digital Marketing

10 years ago 80% of marketing budgets went to the media. Roughly 90% of them were spent on TV. Recently, a chance brought me to […]

7 Tips to Become an Influencer in Your Industry

Every industry has influencers. Blogging, marketing, stock marketing, affiliate marketing, health, fitness… Anything you can think of. These are the people who teach us the […]

How to Connect With Influencers and Dramatically Boost Your Conversions in 2018

How to Connect With Influencers and Dramatically Boost Your Conversions in 2018

Influencer marketing may seem like a new trend. But it has actually been around since at least 1760 when Robert Wedgwood of Wedgewood China boosted […]