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How to Create AI-Powered Explainer Videos

Learn how to produce explainer videos using ChatGPT, Synthesia, and Descript. These AI tools can help bring your vision to life, although they do have some room for improvement and aren’t intended to totally replace human creativity and storytelling.

Here’s how it’s done:

Step 1: Generate Your Video Script with ChatGPT

  • Start by opening ChatGPT.
  • Prompt it with a request for your video script, specifying the style, length, and subject matter. For instance, you could prompt: “write a script in the style of a YouTube video about how to make an apple pie. The video should be under 60 seconds long. The script should feel friendly in nature”.
  • ChatGPT can quickly spit out a script in seconds that can be “pretty damn good”. Once you have your “masterpiece,” copy it.

Step 2: Create the Initial Video with an AI Avatar and Voiceprint Using Synthesia

  • Open Synthesia.
  • Create a new video and select your chosen AI avatar, which can even be a custom one you’ve made.
  • Upload a background image for your video and adjust your avatar’s position and size within the frame.
  • Utilise your custom voiceprint within Synthesia, which allows the software to convert your script text into your own voice.
  • Paste the script generated by ChatGPT into Synthesia.
  • Click “Generate” and wait a few minutes for the video to be processed.

Step 3: Enhance the Video with B-roll Using Descript

  • To improve the video and take the emphasis off the AI avatar, download the video from Synthesia.
  • Open Descript and upload your newly downloaded video.
  • Descript will automatically transcribe your video back into text.
  • You can then highlight specific moments in the transcribed text that you wish to visualise.
  • Head into Descript’s “footage tab,” type in a relevant search term (e.g., “apple pie” for the line “how to make a delicious apple pie”), and select suitable stock footage clips.
  • Continue this process, adding nice-looking stock footage clips for other lines in your video.

Step 4: Export Your Final AI-Generated Video

  • Once you’re done adding all your desired B-roll footage in Descript, simply hit “Export”.
  • After a couple of minutes, your new AI-generated video, complete with visual enhancements, will be ready to be enjoyed.

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