1. Purpose
This workflow helps you turn your idea or topic into a high-performing TikTok script in 60 seconds or less. It blends short-form storytelling, curiosity hooks, and viral pacing—all optimized for watch time and engagement. Ideal for creators, coaches, or brands who want to sound natural, not rehearsed.
2. Responsibilities
| Who | What |
|---|---|
| Content Creator | Chooses the topic and records the video |
3. Procedure
Step 1: Recall Your Previously Shared Brand Info
Start by making sure the AI program has some context about your personal brand. If you haven’t already, please complete this Brand Setup Workflow before proceeding.
đź’ˇ ChatGPT Prompt:
I’ve previously shared my brand setup with you. Please recall the following information and apply it to this request:
– Brand Name
– What I Do
– Target Audience
– Content Goals
– Tone of Voice
– Content Pillars
– Common Phrases
– Do Not Dos
– Style Examples (if available)
Step 2: Describe Your Topic and Goal
Start with your subject matter and what you want the viewer to feel, learn, or do.
đź’ˇ ChatGPT Prompt:
I want to make a TikTok video about [topic]. My goal is for viewers to [e.g. laugh, learn something, feel inspired, click my link, etc.]. Write a script that fits this goal and keeps people watching all the way through.
Step 3: Choose a Hook Style
A great hook = the first 1–3 seconds that stop the scroll.
đź’ˇ ChatGPT Prompt:
Give me 5 TikTok hook options for this topic: [insert]. Include different styles:
– Shock/Surprise
– Question
– Relatable statement
– Hot take
– Visual or on-screen action
Step 4: Generate a Full Script (Under 60 Seconds)
TikToks should sound real, not robotic. Let’s keep it tight, conversational, and easy to perform.
đź’ˇ ChatGPT Prompt:
Based on this hook: [insert] and topic: [insert], write a 15–60 second TikTok script. Include natural pauses, punchy transitions, and a line that encourages engagement (like a question or call to comment).
Step 5: Add On-Screen Text and Visual Cues
Boost retention by overlaying key phrases or showing quick visual cues.
đź’ˇ ChatGPT Prompt:
For the script above, suggest what text I should put on screen and when. Also list any quick visuals (e.g. facial expression, prop, cut to B-roll) that would enhance the message.
Step 6: Caption and Hashtags
Finish strong with a caption that adds value and helps discovery.
đź’ˇ ChatGPT Prompt:
Write a TikTok caption that supports this video and includes a CTA (comment, follow, save, etc.). Then suggest 10 niche-specific hashtags that could help it get discovered.
Step 7: Rehearse and Record
​Use your script as a flexible guide—not a teleprompter. Keep energy high and pacing tight.
4. Documentation and Records
| Place | Purpose |
|---|---|
| Script Archive | Log your scripts, hooks, and performance to track what works best over time. |
5. Revision History
| Date | Author | Description |
| 07/05/2025 | Rachael | Original version |
