This series of videos on social media marketing was presented to an audience of business people and executives.
In the presentation I cover how I became involved with social media and some of my experiences as a blogger.
Note: There is also a Slideshare presentation of 70 slides that was presented along with the video recording that you may find of use.
The online videos touches on the following areas.
- Why ideas that spread win
- Why traditional mass media is in decline
- Multiple social media marketing case studies including Facebook, Twitter, YouTube, LinkedIn and Blogs
- The top 5 social media channels
- How social media spreads your ideas
- Examples of the leverage of social media to amplify your brand and content
- How social media can position your company and personal brand as thought leaders
- We also look at the benefits of social media for search engine optimization
To watch the second video click here