[FAQ]

I recently gained access to the Community tab on my YouTube channel, which is exciting, but I’m not entirely sure what kind of content I should be posting there. It’s obviously different from posting a full video, and I want to use it strategically to engage my subscribers.

What are some effective ideas for what to post on the Community tab in 2025? I’m thinking about things like polls, images, GIFs, or behind-the-scenes content. I just want to find some creative ways to use this feature to build a stronger connection with my audience.

Thanks!

[Jeff Bullas]

The YouTube Community tab is an excellent tool for engaging with your subscribers in between your main video uploads. It allows for more lightweight and conversational interactions, which can help to build a stronger sense of community around your channel.

There are several effective types of content you can post. First, you should make regular use of interactive polls and quizzes. This is one of the most powerful features of the tab. You can use polls to ask your audience what video topic they want you to cover next, get their opinion on a relevant trend, or simply ask a fun question related to your niche. Quizzes are a great way to test their knowledge. These formats are very effective because they provide a very easy, low-friction way for your audience to interact.

Second, the tab is perfect for sharing behind-the-scenes content. You can post photos or short text updates about what you are currently working on. This could be a picture from a recent video shoot, a sneak peek of an upcoming project, or a quick update on your life. This type of content feels more personal and gives your subscribers a closer connection to you as a creator.

Third, you can ask open-ended questions to spark a discussion in the comments. Just like a text-based post on other social media platforms, you can use the Community tab to pose a direct question to your audience. This is a very effective way to start a conversation and gather feedback.

Fourth, you should use the tab to promote your upcoming and existing videos. You can build anticipation for a new video by posting a teaser image or a related poll a day or two before it goes live. You can also use it to resurface older but still relevant videos from your back catalogue, which can help drive new views to them.

And fifth, you can share valuable content using images or GIFs. You could create a simple graphic that shares a quick tip, post a memorable quote from a recent video, or use a funny and relevant GIF to engage your audience in a more visual and immediate way.

The key is to treat the Community tab as a lightweight blog or a private social feed for your most loyal fans. It should provide them with value and a sense of connection that they do not get just from watching your main videos. By using its interactive features and sharing more personal updates, you can effectively nurture the community you have already built.

Cheers,

Jeff

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