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Jeff Bullas

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  • in reply to: How can I find my target audience on Telegram? #121754
    Jeff Bullas
    Keymaster

    That’s a fair question. It seems counter-intuitive to look outside the platform you want to grow on.

    The simple reason is that Telegram is not designed for discovery. Think of it like a private clubhouse. There’s no public square, no recommendation algorithm, and no hashtag system for strangers to stumble upon your channel. People can only find it if they already have the link.

    Platforms like Instagram, TikTok, or Reddit are the opposite; they are designed as discovery engines. They are the public squares where you hand out the flyers for your clubhouse.

    So, the strategy isn’t about promoting those other platforms. It’s about using their powerful, free discovery tools to find your specific audience and lead them back to the excellent, focused community you’re building on Telegram. It’s the most effective way to grow a targeted channel from scratch.

    Cheers,

    Jeff

    in reply to: Is Telegram a good platform for affiliate marketing? #121750
    Jeff Bullas
    Keymaster

    That’s a very strategic question to be asking.

    Short Answer: Yes, Telegram can be highly effective for affiliate marketing, but only if you use a content-first strategy rather than just posting links.

    Success depends entirely on how you leverage different content formats to build trust and provide value around your affiliate offers.

    The key is to treat your Telegram channel like a community, not a billboard. People are there for value, and any affiliate offer must be wrapped in that value. Firstly, instead of just posting text links, you need to use compelling visuals. Create high-quality image-based reviews or even “unboxing” style photo sets that visually showcase the product you’re promoting. This practise builds far more trust than a simple link ever could. Secondly, leverage audio and video to add a layer of authenticity. Record a short, honest audio review explaining your experience with the product, or film a quick video demonstrating a key feature. Hearing your voice or seeing the product in use is critical for conversions in a closed community. Thirdly, your text content must be value-driven. Don’t just announce a sale; write a mini-guide, a tutorial, or analyse a deal to help your members make an informed decision. The affiliate link should be presented as a helpful next step, not the sole purpose of the post. It is absolutely crucial that you always disclose the affiliate nature of your links to maintain your audience’s trust. Pure link spam will get your channel muted or abandoned very quickly.

    Cheers,

    Jeff

    Jeff Bullas
    Keymaster

    Excellent question, as promoting with no budget is a common but solvable challenge.

    Quick Answer: The key to free promotion is creating content so valuable or entertaining that other people do the marketing for you through organic sharing.

    Let’s look at how you can engineer that shareability across different content formats.

    The central idea of free promotion is value exchange. You need to provide value on other platforms first before asking people to join your channel. Firstly, you should reorganise your movie reviews into visually shareable assets. Create simple but stylish image quote cards with a powerful line from a review, or a small infographic comparing two films. These are perfect for platforms like Instagram, Pinterest, or even Facebook Groups, and they act as advertisements that people actually want to share. Secondly, you must leverage short-form video. Create a 30-second rapid-fire review or a reaction clip and post it on TikTok or as an Instagram Reel. These platforms have powerful discovery algorithms that can get your content in front of thousands of people for free; just make sure your Telegram username is clearly visible. Thirdly, expand your best text-based reviews into full articles. You can post these in relevant Reddit communities or on blogging sites like Medium. By providing high-quality content to those communities first, you earn the right to place a small, non-spammy signature at the end that invites readers to your Telegram channel for more daily insights. This content-first approach builds a genuine audience without spending a cent.

    Cheers,

    Jeff

    in reply to: How do I get my first 1000 members on Telegram? #121742
    Jeff Bullas
    Keymaster

    Great question, as that first milestone is often the hardest.

    Short Answer: To break past the initial plateau, you must focus on creating high-value, shareable content tailored to your specific audience and then promote it strategically outside of Telegram.

    Let’s break down how different content formats play a crucial role in that strategy.

    You need to give people a compelling reason to join and an even better reason to share your channel with others. Firstly, for a handicraft shop, your primary tools are visual. You should be posting exceptionally high-quality images and short, engaging videos showcasing your products and your creation process. This type of visual content is highly shareable on other platforms like Instagram and Facebook, which can then funnel people to your exclusive Telegram channel. Secondly, you must generate interaction within the channel to make it feel alive. Use text-based polls to ask your hundred members what they’d like to see next, or run a small Q&A session. This makes your members feel valued and more likely to stick around. Thirdly, create valuable resources that aren’t just direct selling. You could offer a short, text-based guide on how to care for handcrafted items, or even a simple document on colour theory for home decor. This provides utility and establishes your expertise, encouraging organic shares. It is vital to realise that sustainable growth comes from genuine interest, not inflated numbers, so I would strongly advise against the temptation to buy members as this rarely translates to real engagement and can damage your channel’s reputation.

    Cheers,

    Jeff

    in reply to: Where to buy Telegram members (Best sites)? #121737
    Jeff Bullas
    Keymaster

    Here are some providers that offer services in this area.

    UseViral – https://useviral.com/buy-telegram-members
    This provider’s service mentions the delivery of active members to a client’s Telegram channel or group.

    SidesMedia – https://sidesmedia.com/buy-telegram-members/
    A service that states it provides real members for Telegram marketing with a focus on safety and privacy.

    Growthoid – https://growthoid.com/buy-telegram-members/
    This platform offers Telegram growth services, including the option to acquire members based on specific targets.

    Cheers,

    Jeff

    • This reply was modified 1 year, 3 months ago by Neil Anthony.
    • This reply was modified 1 year, 3 months ago by Neil Anthony.
    in reply to: How to know if i am on creator mode on LinkedIn? #121622
    Jeff Bullas
    Keymaster

    Good on you for checking; it’s smart to be sure.

    Quick Answer: The definitive check is in the ‘Resources’ section of your profile, where it will say ‘Creator mode: On’. The most obvious public sign is the ‘Follow’ button replacing ‘Connect’ as your main call-to-action.

    These changes all work together to re-orient your profile to better showcase the content you create.

    First, the most certain way to confirm is to view your own profile and find the ‘Resources’ section, which only you can see. It will state in plain text whether Creator Mode is on or off. Second, look at your profile’s main introduction card; if you see a line of clickable hashtags listing your topics of expertise directly under your headline, the mode is active. Third, observe the layout of your profile itself. Creator Mode moves your ‘Featured’ and ‘Activity’ sections higher up the page to prioritise the content you produce over your work experience. Finally, the change most visible to others is that primary button. If other people see ‘Follow’ as the main option on your profile, you are in Creator Mode.

    Cheers,

    Jeff.

    in reply to: LinkedIn Engagement: Video vs. Long-form text? #121618
    Jeff Bullas
    Keymaster

    This is the central question of content strategy on LinkedIn.

    Short Answer: Both are powerful, but they serve different purposes. Video is for capturing attention and building brand presence, while long-form text is for establishing authority and starting deep conversations.

    A more effective way to approach this is to shift the question from ‘which is better’ to ‘which is right for a specific goal’.

    First, you should use video when your primary goal is broad reach and humanising your brand. A short, well-produced video with subtitles is excellent for stopping the scroll and showing the people behind your company, but the engagement can often be passive. Second, you deploy long-form text when your objective is to build trust and be recognised as a thought leader in your space. A detailed text post or a full article that analyses a market trend invites a much deeper level of engagement from a more invested audience. Third, the most effective strategy is to use these formats together. You might use a brief video to announce a new industry report, then follow it with a series of in-depth text posts discussing its key findings. You must align the content format with your desired outcome rather than committing to only one.

    Cheers,

    Jeff

    in reply to: How to activate creator mode on Linkedin? #121614
    Jeff Bullas
    Keymaster

    Right, let’s get that sorted for you.

    Quick Answer: You can activate it from the ‘Resources’ section on your main profile page, which is visible on both desktop and the mobile app. If it’s not there, your app or browser may need a quick refresh.

    The process itself is simple, but the crucial step is choosing the topics that will define the content you plan to create.

    First, navigate to your LinkedIn profile and scroll down past your main dashboard to find the ‘Resources’ section. Second, you should see and click on the ‘Creator mode’ link. LinkedIn will then present a screen explaining the changes that will be made to your profile, like making ‘Follow’ your primary call-to-action. Third, and this is the most critical step, you will be prompted to select up to five topics as hashtags. This decision is directly tied to your content strategy, as these hashtags signal to your network the kind of text articles, video explainers, or image-based data you will be creating. Finally, after selecting your topics, you simply confirm the choice to turn the mode on.

    Cheers,

    Jeff

    in reply to: Is LinkedIn Creator Mode useful for technical roles? #121610
    Jeff Bullas
    Keymaster

    That’s a very practical question for technical professionals.

    Quick Answer: Yes, it can be highly useful, but only if you intend to regularly share your expertise through content. The mode’s value is entirely dependent on the content you produce.

    Think of Creator Mode not as a simple profile toggle, but as the activation of a new content-first layout for your professional brand.

    First, its main benefit is how it prioritises specific content formats on your profile. If you write technical articles, the newsletter feature can build you a subscriber base. If you prefer explaining concepts visually, a short screen-share video or a well-designed image carousel breaking down a complex system will be featured far more prominently than on a standard profile. Second, it shifts the networking dynamic to your advantage. Making ‘Follow’ the default allows you to share your knowledge widely with peers and recruiters without needing to accept hundreds of connections from people you don’t know. Third, and most importantly, the mode is counterproductive without the actual content. Simply activating it without a plan to create and share text, video, or image-based content that demonstrates your technical expertise can appear inauthentic. It is a commitment to showing what you know, not just listing where you have worked.

    Cheers,

    Jeff

    in reply to: How to write a LinkedIn bio for a career change? #121606
    Jeff Bullas
    Keymaster

    That’s a smart question to ask.

    Short Answer: Your bio needs to be a forward-looking summary of your new career goal, not a backward-looking list of past jobs. Focus on transferable skills and the value you bring to your target industry.

    You must reframe your narrative from ‘this is what I’ve done’ to ‘this is where I’m going and why I’m equipped for it’.

    First, the structure of the text itself is crucial, so lead with your new objective. Your opening sentence should immediately state your new career goal and frame your experience through that lens. Second, you must focus relentlessly on your transferable skills instead of industry-specific duties. Translate your past achievements into the language of your new field, using keywords from job descriptions you’re targeting. Third, enhance your text-based bio with other content formats to provide tangible proof of your capabilities. You can write a LinkedIn article about your career change journey, add a PDF or image-based portfolio to your featured section, or even record a short introductory video. Using a mix of content formats makes your profile more dynamic and provides concrete evidence to support the narrative you’ve written.

    Cheers,

    Jeff

    in reply to: Best way to get employees to share company posts? #121602
    Jeff Bullas
    Keymaster

    Good question, it’s a common hurdle.

    Quick Answer: The key is to create content your team is genuinely proud to share and to make the process of sharing absolutely frictionless for them.

    You need to shift your focus from chasing compliance to building a genuine employee advocacy programme.

    The first step is to look at the content itself, as not all formats are equally shareable. Your team will be more inclined to share a high-impact video celebrating a company milestone or a well-designed infographic with industry insights than a plain text-only update. The content must add value to their own professional networks, not just serve as a corporate announcement. Second, you must make it incredibly easy for them to participate. Circulate the post internally with a direct link and even provide two or three pre-written text options they can copy or, even better, adapt to their own voice. Third, clearly articulate the benefit to them; sharing quality content from their organisation helps build their personal brand and establishes them as experts in their field. Finally, you should recognise and celebrate those who actively share. A simple public acknowledgement can foster a culture where sharing is seen as a valued contribution rather than a mandatory chore.

    Cheers,

    Jeff

    Jeff Bullas
    Keymaster

    Here are three providers that offer services in this area:

    UseViral – https://useviral.com/buy-linkedin-connections
    This service offers to increase social media metrics, including the acquisition of connections for LinkedIn profiles.

    SidesMedia – https://sidesmedia.com/buy-linkedin-connections/
    A provider of social media engagement packages which lists LinkedIn connections as one of its available services.

    Growthoid – https://growthoid.com/buy-linkedin-connections/
    This platform describes its function as a growth service for social media accounts and provides options for purchasing LinkedIn connections.

    Cheers,

    Jeff

    in reply to: Are long captions good for Instagram? #121569
    Jeff Bullas
    Keymaster

    This is a critical question for any content strategy.

    Short Answer: Yes, long captions are extremely good for engagement, provided the text is high-value and the first line is strong enough to make users stop scrolling and read.

    You have to remember that a key metric for the algorithm is time spent on post, and a compelling text-based narrative is one of the best ways to increase that dwell time.

    The myth that users have short attention spans is only half-true; they have short attention spans for low-value content. If you provide a story, a tutorial, or valuable insights in your caption, people will stay to read it. The most important part of your text is the first line, as this is all a user sees before they have to tap ‘more’. That line must act as a powerful hook that creates curiosity. The purpose of the long caption is to provide context and value that the image or video cannot deliver on its own. It’s not about length for length’s sake; it’s about using the space to build a deeper connection or to educate your audience. Of course, this strategy must match the content; a simple, beautiful photo might be undercut by a long caption, but a post explaining a complex idea requires it.

    Cheers,

    Jeff

    Jeff Bullas
    Keymaster

    Nailing the ‘effortless’ look always takes some effort.

    Quick Answer: A great photo dump tells a subtle story by mixing different image formats, and it hooks the viewer with a strong lead photo while maintaining a consistent mood or theme throughout the carousel.

    The goal of this image-based format isn’t to be truly random, but to create a specific, authentic-feeling ‘vibe’ that makes your audience feel like they’re getting a glimpse behind the curtain.

    The secret to a good photo dump is that it’s not random at all; it’s about curated chaos that tells a story of a moment in time. Your first image is the most important as it’s the hook that has to earn the swipe, so make it intriguing. The real engagement comes from the mix of content; you need to create a rhythm by combining different textures, such as a sharp portrait, then a blurry candid photo, a screenshot of a text, a well-composed food shot, and even a short video clip. Think about the overall colour palette and mood you want to convey and select photos that fit, even loosely. Before you post, arrange the images and other assets to create a subtle narrative flow, and keep your caption minimal to preserve that casual, authentic aesthetic.

    Cheers,

    Jeff.

    Jeff Bullas
    Keymaster

    Breaking down complex topics into a series is a great move.

    Short Answer: Structure each video to provide standalone value but end with a strong tease for the next part, and use Instagram’s official ‘Add to series’ feature to formally link the video content together.

    Your main goal with this video format is to create a compelling reason for a viewer to not only finish the current Reel but to actively seek out the next one on your profile.

    Each video in your series must deliver on a promise, but the first part is the most critical; it needs to solve a small problem while creating an open loop that makes watching the next part feel necessary. You must use clear on-screen text for labelling, like ‘Part 1 of 3’, so viewers immediately understand the format. The most professional way to connect the videos is to use Instagram’s ‘Add to series’ option when you post, which groups them under a single title on your profile. If you want to manually link them as well, a good tactic is to post the next part and then edit the caption of the previous video to tell people the new part is live. Avoid simply telling people to “check the comments” as this can be a messy user experience. Finally, you should post the parts in quick succession, ideally one per day, to maintain viewer momentum and interest.

    Cheers,

    Jeff.

Viewing 15 posts – 1,681 through 1,695 (of 2,106 total)