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  • http://oooooozoooooone.com Fatin

    To be passionate about what you are doing is the first clue to success , whatever you are offering to the viewer , as people got different tests on choosing the things , so the success always exists !

  • http://www.melodylealamb.com Melody Lamb

    How interesting, Jeff. YouTube is definitely an area of social networking that I am rather unfamiliar with! It was inspiring and exciting to see those numbers.

  • http://www.americasinterest.com Stephen Graves

    What is astonishing to me is that you have people making $100k+ from home videos and low lvl humor

  • http://smile.ly JinAtSmilely

    Fortunately there are so many different Youtube stars, so as lame as some can get, there’s always something for everyone.

  • http://www.2010blog.net John S

    The Young Turks channel has given the main host Cenk a major launching pad–he’s guest-hosted on MSNBC several times in the past few months, and is a regular contributor there, all thanks to his fans’ campaigns to get him on the network.

  • http://RichardBejah.com Richard Bejah

    You Tube is one of the most powerful applications that the internet has.. Most marketers understand the power of the Video! I’m just starting to learn how to organise video’s… One day I hope to be as successful as your top 10! LOL! RICH :0)

  • http://www.theorganicview.com June Stoyer

    People are really bored! I think when I start making videos about the horrors that are going on with our food supply and all of the things going on with the environment,etc., I guess I am going to have to incorporate something about abandoned diaries…lol…it IS adding to the landfill. Very interesting concept!

  • Erin McDonald

    Good article Jeff, great statistics. I feel the question was left unanswered however as to what exactly is the secret to their success and would love to hear an analysis of how they manage their Youtube accounts e.g. engagement/followings and if they integrate other social properties/marketing into the mix.

    It would be great to see what types of engagement work well and why – there are so many talented people on Youtube it is so interesting why certain ones make it as stars.

  • Arthur

    Great title for an article that provided only statistical information, but no real clue on the success of youtube stars, aside from being 18-34.

  • VW

    Agreed, the stats were interesting, but did not provide any conclusive insight. One can surmise that low-brow comedy, gross-out, and juvenile pranks would appeal to a sophomoric male demographic. Question becomes, does the mentioned audience have any relevant buying power and do these channels equate to increased sales/ROI for Advertisers (Other than the video game providers). Moreover, so-called success appears to be only relevant within the environment of Youtube. Most have not achieved main stream success and have not been able to translate Youtube visibility to an outside career, nor a long-term sustainable business with a viable model. Lastly, will the mentioned still be around in 5 or even 2 years from now, after the novelty has worn?

  • http://twitter.com/lryanis Lori Druskin Ryan

    Thanks for the insight Jeff. I am still having a hard time wrapping my head around how youtube works. I mostly post videos for fun. I recently posted a video of a girlfriend who was recovering from a snowmobile accident so her friends and family out of state could see she was doing well. Somehow, that video has more than 45-hundred views? How does that happen? Is it because it gets rated? Tags? Description? I am guessing it must show up for people somewhere as a suggested video? Thanks for your help navigating the very complex world of social media.