The Facts and Figures on YouTube in 2013 – Infographic
Online video has gone from zero to a staggering 800 million monthly visitors and 4 billion hours of video viewed per month. And that is just YouTube! Every second there are 46,296 YouTube videos being viewed all around the world. In just 8 years it has transformed the web from mono media to multimedia. Videos [...]
How to Use Online Video to Enhance your Brand
The rise of social media and social networking sites has created new arenas within which brands are competing for the attention of audiences. We are told repeatedly that humans are visual creatures and that people are four times more likely to engage with an image on Facebook that a text based post. What does that [...]
3 Reasons Why YouTube Videos go Viral
YouTube is seen by many aspiring musicians, potential movie stars and wannabes as the online portal to fame and riches. This is not without precedent, as the biggest music brand in the world, Justin Bieber was discovered on YouTube. Last year he set a YouTube record as the first person to reach 2 billion video views (after [...]
10 Things You May Not Know About YouTube
In my last post I mentioned that the social media ‘verse is full of some best kept secrets. YouTube is one of them. This Time cover from a couple of years ago (with the shiny mirrored screen) was prescient, but not quite enough… I’d cross that ‘You’ out and say ‘Us’. Hasn’t it felt that [...]
6 Simple Mistakes to Avoid when Creating an Online Video
Video blogging isn’t for everyone. You need to have the right equipment, commitment and passion. The correct equipment means lights, cameras and then its action time and ensuring you get the basics right and avoiding making the basic mistakes. This is the last article in a three part series where we look at how to [...]
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