The 8 Keys To Success For Facebook Marketing
ShareFacebook has now passed 500 million users and it is a social media platform that cannot be ignored. Many companies are struggling with their efforts to use it effectively. There is also a lack of research on how to best useFacebook for brand marketing. So when I came across this Facebook research report conducted by [...]
The CEO And Social Media
ShareOne of the biggest challenges any company or CEO has is trying to decide on what to devote your time and resources on to achieve the best result. Some of the questions the CEO is going to ask are..”Do we spend more money on making the company more efficient? ..do we focus more budget on [...]
10 Ways To Integrate Your Social Media and Email Marketing
ShareSocial media marketing is the latest hyped business marketing method and it is proving to be a very effective way of marketing your business when done correctly. Most chief marketing officers know that e-mail marketing is still a very effective marketing tool and in fact last year a survey revealed that CMO’s still consider it [...]
Is The Facebook Farmville Craze A Small Sign of Big Things To Come?
ShareI don’t like playing games but it appears that the rest of the world does. Ask me to sit down and play a card game and I would rather go for a 50 mile bike ride. Invite me to play Trivial Pursuit and I will read a book or write an article or watch a [...]
10 Vital Tips To Keeping Focused With Social Media Marketing
ShareSocial media is a cyber place where where you can enter to play or work and just disappear. There is so much noise and distraction that we can log on and just forget what we were doing. Social media marketing can be so compelling and addictive that if you are not careful that an hour [...]
7 Ways To Get The CEO Crazy For Social Media Marketing
ShareI recently spoke and presented to some of my customers to increase their awareness of social media and all things digital and online. The purpose was to raise their understanding and provide them with a vision of social media and its power to leverage and spread content and create brand awareness whether that be corporate [...]
15 Essential Social Media Facts and Figures For B2B Marketing
ShareSocial media has been the plaything for Business to Consumer (B2C) Marketers and they have always seemed to have grabbed the headlines because their products are funkier and sexier than a B2B service or product. In fact B2B social media marketing has been put in the ‘boring’ category for too long. I have noticed latelythough [...]
The Top 20 Threats To Social Media Marketing
ShareSocial Media Marketing has moved from an interesting idea to an essential part of the marketing arsenal in the last couple of years. It was nearly a year ago that I wrote an article on why the CEO Is afraid of Social Media and followed that up with a post that provide some answers on why [...]
15 Social Media Marketing Frustrations And Challenges: What Are Yours?
ShareSocial media marketing has emerged as a powerful new tool in recent years that continues to be integrated into companies marketing communications plans. As social media marketing is relatively new there is still a lot of learning and trial and error by companies, agencies, marketing professionals and consultants as they come to grips with how [...]
Top 15 Social Media Channels Important For B2B Marketing [Survey]
ShareSocial Media Marketing is often thought of as being mainly suited for B2C (Business To Consumer) marketing. So finding a survey that takes a closer look into the role of social media in communicating with business buyers in a B2B (Business to Business) marketing environment and its role in their buying processes provides some food [...]





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