5 Ways You’re Annoying Everyone on Social Media
Even with the huge emphasis placed on permission marketing lately, so many marketers still fail to understand that consumers don’t like to be yelled at. The paradigm of interruption marketing went out the window long ago and, if you’re not careful, you’ll be going out the window with it. It doesn’t matter if you’re selling [...]
How To Use Pinterest’s Group Boards To Get More Exposure For Your Business
In case you hadn’t noticed, Pinterest has been in the news a lot recently. In November last year, Pinterest started courting the business community with the creation of its business-specific accounts and a dedicated business support page. Then earlier this month, Pinterest quietly raised a cool $200 million at an astonishing $2.5 billion valuation – [...]
What is the Big Question in Social Media Marketing Everyone is Afraid to Ask?
The big question that is often asked about social media when it comes to investing money, resources and time is “what is the return on investment?” Some pundits will say that is not the right question because it is like asking “what is the ROI on your phone?”. Others will say social media should stand [...]
Instagram Smashes Huge Milestone
Many people enjoy the capturing of life with photos and videos. For some it is the reminder of people met and experiences that shouldn’t be forgotten. Some are moments of fun and ecstasy, others are sad and tragic. Modern photo technology now embedded in smart phones allows us to take photos and view them instantly [...]
6 Tips on How to Use Twitter’s New Vine Video App for Marketing
Twitter is underwhelming at 140 characters. Any sane person would say “What do you do with that?” Why limit yourself to so few words when there is a dictionary and an encyclopedia available and limitless communication at your disposal. Its brevity is both an enigma and its charm. It has been its weakness and strength due to [...]
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New Book “Blogging the Smart Way”
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