Business

Website visitors form an opinion about your website (whether they like it or dislike it, whether they’ll leave or stay) in just 50 milliseconds, according […]

How much importance do you place on your brand? Let me play Devil’s advocate for a moment… I bet it’s not enough. An inconsistent representation […]

Something that you’ll learn very quickly, especially online, is that branding is of utmost importance. You need to have a strong and consistent brand to […]

As a Chief Marketing Officer, Chief Customer Officer and Co-founder, I have an interesting relationship with marketers. I am listening to, marketing to, learning from […]

You’re always looking for a good recommendation, right? Chinese food, car mechanic, or the latest tech gadget – we want confirmation from someone we trust […]

You have a website, a few social media profiles, and even traffic coming in from search results. This is all nice and dandy, but when […]

Once upon a time, not that long ago, the business world was made up of two distinct ecosystems. Online and off. Now, the distinction is […]

The Internet as it is today has broken all barriers that existed between people around the world. Apart from connecting people, the Internet now allows […]

App developers are constantly struggling to keep their audience away from competitor apps and retention rates high. They’re thinking about their users’ needs and wants […]

Becoming an entrepreneur is a dream many people have, but often the fear of leaving a steady salary keeps people from pulling the trigger. In […]