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The SEO category talks about the systems, processes and tactics that help a website attract targeted traffic from search engines.
It was a silent pact that happened over 20 years ago between digital creators and a technology company that changed the world. No contracts were exchanged, and it was a mutual partnership that worked for both sides. At first, the tech was clunky and rough around the edges. But over time, it became polished, fast … Read more
Hey Siri, how do I write for conversational search? Conversational search is a search method that allows people to ask questions in natural language. This search method is becoming more popular because people are using voice-activated assistants like Siri and Alexa more and more. That’s why content writers need to know how to write for … Read more
Website migration is more than just an update. It’s a process of substantial change in your website’s structure or tech stack. Migrating your site can be time-consuming, expensive, and risky. But sometimes, it’s either the best or the only option. Migrations usually take place when: You change your company’s name, so you have to move … Read more
As far as SEO tools go, there are two pack leaders: Ahrefs and SEMrush. They’re both powerful tools that provide resources to find the perfect keywords, optimize your content, and improve your rankings. Using one of these tools can put an end to the guessing game of choosing keywords and hoping they perform well. There … Read more
Visual search is rising. Gartner predicts that eCommerce brands that optimize for voice and visual search have the potential to increase profits by 30%. Although it’s only a prediction, keeping your business up to date and using new marketing tactics is essential and a must-do step for brands. In fact, online shopping has become a … Read more
