Blogs are a great way to build online trust and credibility. But this doesn’t mean that just setting up a blog will automatically add credibility. Certain factors contribute to building a credible and trustworthy blog. What are they?
Is it just creating quality content and a good design, or do other factors play any role, too? Your questions have all been answered in the infographic below.
I prepared a list of questions that relate to building a credible blog and I conducted a survey to help me find the answers.
The survey questions
The questions I asked were:
- What factors add credibility to a blog?
- How do you measure social presence or influence of a blog?
- Which social networks add most credibility to a blog?
- Do multiple or single authors add more credibility?
- What types of blog content add most credibility?
- What category of blog content is most credible?
- What factors destroy blog credibility?
The survey participants comprised of business owners, marketers, and bloggers. I have displayed the results using easy to digest graphs in the infographic below.
I hope these results help you build better blogs.
What do you think?
What are your thoughts on the infographic above? What factors do you think play a key role in building a credible blog that people trust? How can people build better blogs?
Please leave your comments below.
Guest Author: Mitt Ray is the founder of Social Marketing Writing, where you can download 100 Free Social Media Background Images.
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