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The SEO (Search Engine Optimization) industry has gone through a lot of changes in recent times and as we speak, something new is being prepared. Core activities like keyword optimization and backlinking have all been shifted to a more strict position making it tough for the average marketer. Keyword optimization is getting our attention in … Read more
At this point, the digital marketing landscape has been disrupted so much that what was effective just a few years ago is now old hat. Posting content to social media was once all you needed to grow a following. Today, customer interactions come at a premium. If you aren’t wowing your customers with personalized content … Read more
Have you ever struggled to write compelling headlines for your blog posts or web pages? I’m guessing, time and time again. Without an awesome headline, even the most interesting articles can go unnoticed by the masses. Based on Copyblogger research, 80% of visitors will read headlines on your blog, and only 20% will read the … Read more
The cool calculation of your competitors weaknesses is easier than ever on a social web. Had Zuckerberg ignored areas that he felt MySpace guys were doing wrong, or had Twitter founders relinquished the idea of creating ‘the SMS of the internet’, the World Wide Web as we know it might have been very different. So … Read more
What comes to mind when you see the term “SEO“? Where do you focus all your energy when you’re trying to improve SEO ranking of your website? Most people focus a large proportion of their time on “keywords” and not much else. However, if you’ve been working diligently on keyword optimization but are still not getting … Read more