Buffer
  • http://antoniocalero.com/ Antonio Calero

    There is another one I’ve used myself for some clients: Name (or mention) some of your followers. Not everyone, but those who have shared a good idea, a good post, constant interaction….

    If Coca Cola (for example) publishes a post saying “John Smith from Sydney, sends this amazing picture he took…bla, bla, bla….”, then not only they are showing they care about their followers feedback, but also followers would love to see their name acknowledged and would probably engage more with the page, which in turn leads to more reach.

    • http://www.PuraVidaMultiMedia.com/ CAELAN HUNTRESS

      This is HUGE. Not only do you get a rabid fan from the person highlighted, but you also get the opportunity to be shared in the news feeds of their friends. Viral.

    • http://www.PuraVidaMultiMedia.com/ CAELAN HUNTRESS

      This is HUGE. Not only do you get a rabid fan from the person highlighted, but you also get the opportunity to be shared in the news feeds of their friends. Viral.

    • http://www.PuraVidaMultiMedia.com/ CAELAN HUNTRESS

      This is HUGE. Not only do you get a rabid fan from the person highlighted, but you also get the opportunity to be shared in the news feeds of their friends. Viral.

  • http://jeffbullas.com Jeff Bullas

    Thanks Chuck for the questions.
    1. Facebook is trying to balance commercial with personal use and it is a fine line. If they go too commercial they will lose their users. If they don’t make enough money they will not be able to maintain the platform. They need to do both in balance and maintain the networks attractiveness.
    2. Only Facebook has the database that may help define what are fake likes and what are not. So it is hard to tell from this distance

    • http://twitter.com/creativeoncall Chuck Kent

      Jeff, Thanks for the input. I think if Facebook tips the balance in favor of marketers over users they are likely to loose both

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  • Geo

    Calls to action on the profile photo are prohibited by Facebook terms of service.

  • Geo

    Calls to action on the profile photo are prohibited by Facebook terms of service.

  • Geo

    Calls to action on the profile photo are prohibited by Facebook terms of service.

  • http://www.PuraVidaMultiMedia.com/ CAELAN HUNTRESS

    I was surprised to see Contests left out of this list. Are they passe already?

    Anybody had any success with apps like Wildfire? They run contests, and package all the metrics for you.

  • http://www.PuraVidaMultiMedia.com/ CAELAN HUNTRESS

    I was surprised to see Contests left out of this list. Are they passe already?

    Anybody had any success with apps like Wildfire? They run contests, and package all the metrics for you.

  • http://www.PuraVidaMultiMedia.com/ CAELAN HUNTRESS

    I was surprised to see Contests left out of this list. Are they passe already?

    Anybody had any success with apps like Wildfire? They run contests, and package all the metrics for you.

    • http://antoniocalero.com/ Antonio Calero

      Haven’t used Wildfire, but have organised some contests for clients using Woobox. Very successful indeed and you could include the “Friend Gate” (bring X friends to participate in the contest) which provides not only further engagement, but brings also new followers.

      Lujure also allows you to organise some contests, although in my opinion is not as powerful…

    • http://www.antavo.com/ Zsuzsa Szabo

      Hi Caelan, I see that your comment was posted a year ago, but if you are still curious, yes, contests are still used, and work very well! We have a lot of long case studies on this page if you are interested. (I am co-founder of this company.) https://antavo.com/en/success-stories

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  • Amit Patel

    I’m assuming your article is a piece of satire? 10 ingenious ways? There is nothing ingenious about this any of these desperate school boy tactics. The other reason I think this might be a joke is because you have an apple image as the hero for the article… Apple aren’t officially on facebook. Empirical evidence shows time mass marketing (not this drivel) works best. Nothing beats having a really good creative. Facebook is a mere platform with a news feed, not a brand destination. No paradigm shift is occurring and there aren’t limitless possibilities. That’s totally misleading evangelical BS.