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Top 100 Twitter Users In PR

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Categories: PR, Public Relations, Social Media, twitter

Public relations professionals are some of the early adopters, innovators and users of social media in a rapidly changing web landscape and Twitter is a social media channel that can promote your message to a large group of people in real time so in essence it is instant PR.

You will find that within companies that the PR team is generally the group responsible for the brands social media activities.Top 100 Twitter Users In Public Relations

I stumbled across this list painstakingly compiled by Liliana Dumitru-Steffens from the Everything PR blog which lists the top 100 PR companies and individuals who are on Twitter and as it provides a valuable source of potential resources I had to share it.

She used Twitaholic, Twittercounter and WeFollow. The rankings are based based on the number of users following back these PR experts (or PR companies/ publications), and not on their professional skills.

The ranking doesn’t aim to demonstrate how influential they are on Twitter and you could rank this list many ways in terms of their digital influence and that could include

  • How many Twitter lists they are on
  • How many Retweets their followers put back onto Twitter
  • How many comments are on their blog posts
  • How many Facebook friends they have
  • The number of views on their YouTube channel
  • The quantity of views on  their Slideshare channel
  • How many search engine results do they receive when you enter them into a search engine
  • What is their ranking in Google
  • How much traffic does their website receive
  • The number of inbound links to their blogs and websites

What a recent survey by Exact Target has shown is that Twitter power users are very influential online and so need to be taken seriously by brands.

So this list is only one measure of their own public relations success on behalf of their own brand on one social media channel. So go and visit their Twitter feeds and check out their content you are sure to learn something from these PR Twitter power users!!

Who do you think is the most influential and how could you measure that?

  1. MagicSauceMedia – Renee Blodgett PR – 100,270 followers
  2. PublicityGuru – Bill Stoller – Editor & Founder, Free Publicity Newsletter. For a Free Sample Issue click here – 89,432 followers
  3. petershankman – Founder of HARO – 88,603 followers
  4. JonathanCheban – 86,236 followers
  5. peoplesrev – Kelly Cutrone – 84,000 followers
  6. SocialMedia411 – Social Media Insider – 73,655 followers
  7. briansolis – 65,542 followers
  8. prsarahevans – Sarah Evans – 50,117 followers
  9. Steve Rubel – 45,568 followers
  10. Steveology – Steve Farnsworth – 40,815 followers
  11. WeAreSocial – 39,212 followers
  12. Alexander Blom – 39,161 followers
  13. PRNewswire – Vicky, PR Newswire’s Director of Audience Development & team – 38,619 followers
  14. MattSingley – 36,032 followers
  15. PRwise – Roger S. Johnson – 31,450 followers
  16. JessicaNow – Jessica Smith – 31,369
  17. Collin Douma – 29,764 followers
  18. MarvetBritto – 28,556 followers
  19. ereleases – PR Distribution – 28,034 followers
  20. Rochelle Veturis – 25,362 followers
  21. DougH – Doug Haslam – 25,089 followers
  22. DannyBrown – 23,175 followers
  23. leeodden – 22,732 followers
  24. Kathy_Johnson – Co-founder of PR/social media firm Consort Partners – 21,980 followers
  25. chrisabraham – Chris Abraham is THE expert in social media and digital PR – 21,590 followers
  26. missusP – Christine Perkett – 20,988 followers
  27. Mark Ragan – 20,586 followers
  28. Giovanni Gallucci – 20,453 followers
  29. fishmark – 18,464 followers
  30. prblog – Kevin Dugan – 17,875 followers
  31. PR_Couture – Crosby/PR Couture – 17,801 followers
  32. RealYaverbaum – eric yaverbaum – 17,711 followers
  33. Lizz Harmon – 17,396 followers
  34. SteveKayser – Biz Writer, Editor, Publisher, PR/Marketing – 16,704 followers
  35. TDefren – 16,592 followers
  36. karasmamedia – Kara Smith – 16,413 followers
  37. PublicityHound – Joan Stewart – 16,290 followers
  38. Shannon Paul – 15,826 followers
  39. luisete – Luis Rodriguez – 15,627 followers
  40. David Alston – 15,428 followers
  41. DenverPR – Maggie Holben – 14,872 followers
  42. juliebonnheath – JBH PR & Marketing – 14,706 followers
  43. Doug Mummert – 14,337 followers
  44. PressAbout – Free Press Release Distribution – 14,153 followers
  45. sagefrog – Mark Schmukler – 13,659 followers
  46. Michelle Blanc – 13,653 followers
  47. jimcaruso – CEO & Chairman at MediaFirst PR – Atlanta – 13,579 followers
  48. Flack_Me – The PR Professional’s Blog. – 13,057 followers
  49. Marsha Friedman – 13,045 followers
  50. ProfNet – Maria Perez – 12,925 followers
  51. PRjobs – Lindsay Olson – 11,957 followers
  52. jasonkintzler – 11,650 followers
  53. laermer – Richard Laermer – 11,530 followers
  54. HowellMarketing – 11,414 followers
  55. CXN_Inc – 11,020 followers
  56. John Digles – 11,016 followers
  57. TracyHNguyen – 10,983 followers
  58. LisaHoffmann – 10,920 followers
  59. LizzieGrubman – 10,873 followers
  60. davefleet – 10,580 followers
  61. justinkistner – 10,354 followers
  62. gothamc – 10,286 followers
  63. walshpr – 10,153 followers
  64. richquigley – 10,102 followers
  65. dbreakenridge – 9,821
  66. pheadrick – Parry Headrick – 9,687 followers
  67. CathyWebSavvyPR – Cathy Larkin PR – 9,663
  68. kdpaine – Katie Delahaye Paine – 9,652 followers
  69. TiloBonow – 9,540 followers
  70. BusinessWire – Monika Maeckle, Vice President, New Media Business Wire – 9,373
  71. IdeaGrove – Scott Baradell – 9,370 followers
  72. Spin_Thicket – 9,352 followers
  73. pressreleases – Press releases distributed by Journalism.co.uk – 9,170 followers
  74. Rachel Kay – 8,996 followers
  75. Bill Rice – 8,709 followers
  76. LuxuryPRGal – Christine Kirk – 8,636 followers
  77. India PR Blog – 8,598 followers
  78. tacanderson – VP of Digital Strategies at Waggener Edstrom – 8,514 followers
  79. SourceBottle – 8,276 followers
  80. Stefan Keuchel – 7,995 followers
  81. Shonali Burke – 7,949 followers
  82. Nigel_Morgan – 7,943 followers
  83. SocialNicole – Nicole Harrison – 7,902 followers
  84. ecofashionista – Kelly Drennan – 7,839 followers
  85. George Affleck – 7,816 followers
  86. J Public Relations – 7,790 followers
  87. GetPubRelatJobs – 7,705 followers
  88. CelebritizeYou – Marsha Friedman – 7,677 followers
  89. Kellye Crane – 7,632 followers
  90. waxgirl333 – 7,589 followers
  91. Stuart Foster – 7,553 followers
  92. SaurabhSaggi – 7,507 followers
  93. GemmaWent – Red Cube Marketing – 7,451 followers
  94. Brian Crouch – 7,432 followers
  95. BarbaraJones – 7,418 followers
  96. Len Kendall – 7,397 followers
  97. PR4YOU – 7,377 followers
  98. Yann Ropars – 7,373 followers
  99. JenerationPR – Jennifer Berson – 7,273 followers
  100. David Burrows – 7,244 followers

Image by monkeyworks illustration


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  • http://www.melodylealamb.com Melody Lamb

    Very cool list Jeff, thanks for sharing it with us!

  • http://ModelSuppliesBlog.com Anita Nelson

    Great list~! I’m surprised how many I do not know. I guess I’ll have to get to know them now ;-)

    Anita @ModelSupplies

  • http://www.ruhanirabin.com Ruhani Rabin

    Nicely curated now just have to make it to a list :)

  • http://www.essentialwholesale.com Kayla @EssentialU

    This is great information! I just ended my PR relationship partly because they didn’t use social media to promote me…they had 422 followers…lots less then the ones above!

  • http://RichardBejah.com Richard Bejah

    What a GREAT list… So many new friend I did not know until now. Though it is a small world nowadays.. I had around 33% already as followers.. Hopefully I can make a bunch of new friends now. Definately would have taken Liliana Dumitru-Steffens a long time to put together! THANKS RICH :0)

  • http://www.summerhills.com Bangalow Accommodation

    Excellent list – thank you so much :) You can tell a lot of work has gone into it, not only splicing across Twitter but also FaceBook and other SM.

  • http://stevegarfield.com steve garfield

    I’d love to see all these twitter accounts put into a twitter list.

    http://twitter.com/stevegarfield

  • http://oooooozoooooone.com Fatin

    You did a real hard work Jeff, a great list, hard to find it for myself without your help!
    A llot of thanks

  • http://stevefarnsworth.wordpress.com Steve Farnsworth

    I’m a big fan of a lot of these folks on the list, so thank you for your take on it, but I have to take exception to one of them: @JonathanCheban. Really? Is it just me, or does it seem like calling Jonathan Cheban a PR pro is like calling Paris Hilton an actress?

    -Steve

  • http://d.hatena.ne.jp/naraiwao/ Iwao Nara

    Thank you for your “Big List” , I’d like to visit them step by step.
    From Japanese Last SAMURAI.

  • http://www.RochelleVeturis.com Rochelle Veturis

    Jeff: What a pleasure to come across this post today. It’s an honor to be included, and I must say, there are some incredible tweeps on this list.

    Thank you for highlighting “White Hat PR” pros. They are inspiring, creative and humble, and represent the best our industry has to offer. (#HintHint @PRsarahEvans @LeeOdden @BrianSolis @DannyBrown @JasonKintzler @RachelaKay @Shonali @missusP @MarkRaganCEO @TDefren @JulieBonnheath)

  • http://www.perkettprsuasion.com Christine Perkett

    Jeff, thanks for this – what I find interesting is that you asked a question (Who do you think is the most influential and how could you measure that?) but no one is really answering it… hmmm. I think no one is sure. If I had to take a stab – without any actual measurement or analytics – I’d bet Brian Solis. But not based on his numbers or even his Twitter presence… rather, his overall online persona and shared content, data, work.

    I’d really be interested in who can solve this “influence” question although I suppose it changes minute to minute and so by definition, is therefore “unsolvable.” Is it who has the biggest follower numbers? Who engages the most? Who drives the most traffic? Best blog? I’d bet Hubspot has some ideas on this.

    I was certainly flattered to be on the original list but I asked the same question you did – do numbers = influence? You can buy followers and I do know that at least one person on this list did. I watched the account from day 1 and I saw it happen. I was shocked. And sadly, that person didn’t need to do it – but obviously recognized it could build numbers very quickly. But did it buy her/him influence? I don’t know. If it did, what does that say for influence? I’ve been on Twitter for almost 4 years now and I watch, mine, build and tweak my list myself. It’s not perfect. But it’s genuine. But again, what does that say for influence?

    In any event, it’s an interesting question and debate – especially when it comes to PR influencers (see my recent thoughts on PR execs as influencers; would love your insights: http://bit.ly/96n9qh).

    Thanks for continuing the conversation.

    Oh, and also – favorite comments so far – Steve Farnsworth and Rochelle Veturis. I am so grateful for their intelligence and the fact that I have been introduced to them – and many others like you – via this wonderful thing we call social media. :)

    Christine Perkett
    PerkettPR
    http://www.twitter.com/missusP
    http://www.twitter.com/PerkettPR

    • http://www.twitter.com/rockfish steveplunkett

      You could measure it with the PR component of PeerIndex it also bases ranking on authority just not followers as above.

  • http://Www.michelleblac.com Michelle Blanc

    I’m touched to be a part of this prestigious list especially for the fact that I mainly tweet and blog in French. Big thank’s !

  • http://www.sourcebottle.com.au Rebecca Derrington

    Wow, thanks so much for sharing the list Jeff. Some very impressive names up there, so I’m delighted to be a part of it. And big thanks to the painstaking efforts of Liliana Dumitru-Steffens for compiling it.

  • ellymc

    This is a really interesting list, but would be great if it showed the following ratio as well as followers.

  • http://twitter.com/RoosterComms Rooster Comms

    Thanks for sharing this list….quite informative.

  • Allison

    This is a great list but it seems to deal only with American Tweeters/PRs. Would love to see an Australian-only list

    Allison Lee
    @Alli_IMPACT_PR

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  • Kelli

    How did she determine who works in the PR/Marketing field? I would consider my husband to be in that field, with overlapping of others. I notice, despite a larger following to almost half of the other users, he in not included.

  • http://twitter.com/khare_sidd Siddharth Khare

    i think now u need to put a revised list under this heading as many of the twitter pages now does not exists (77.
    India PR Blog – 8,598 followers) and ppl like  92.SaurabhSaggi – (7,507 followers) has been twitting only twice or thrice a year.

  • http://twitter.com/biztag Biztag.com

    Thx for the tweet.. Like the pic in this blog too. *biztag

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