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  • Anonymous

    Nice one, Jeff! 

    The stumbling block for a lot of folk is how to get past the early stages, where you don’t have engagement with lots of folk online. It can be off-putting – I know I’m pretty unlikely to join a FaceBook page that only has a handful of followers. 

    The trick is only partly adding the website ‘social proof widgets’ – having a good following to show off is pretty important too.
    But which would you do first?

    • http://jeffbullas.com Jeff Bullas

      Thanks fort the comment. Yes it’s a bit “chicken and egg” scenario. Putting a retweet button not only creates social proof but makes it easy for people to share. Also sometimes it is best to only reveal follower numbers when it gets into 3 figures. At some stage you do need to reveal the numbers!   

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  • http://dempseymarketing.com/journal/media/ Robert Dempsey

    More than anything on this list what has helped me get more business are the testimonials I have on my site. I would argue that testimonials are social proof as word of mouth was the original “social networking” and is still the most powerful today.

    Having a business owner talk about the wealth of value I’ve provided for their business trumps any Twitter, Facebook or LinkedIn numbers, especially when it comes to creating a social media strategy.

  • http://www.facebook.com/briancurrin Brian Currin

    Excellent, thanks Jeff.

    I immediately moved my Blog Grader rating up near the top, and added Blog Stats and Top Posts widgets.

    Cheers

    Brian
    http://briancurrin.wordpress.com

  • http://jeffbullas.com Jeff Bullas

    Thanks Tisa, glad you enjoyed it. :)

  • http://seanclark.com Sean Clark

    Importantly this happens via mobile the majority of the time; is your blog or web site, along with the widgets & banners, optimized for mobile?

  • http://EasyLunchboxes.com Kelly Lester (Easy Lunchboxes)

    Terrific article Jeff! I think the thing to remember though is that the followers and awards are gained after you engage, engage, engage. Yes, it’s difficult to get that going and there was a long stretch of time when I started my biz that I really didn’t know what I was doing… or if it was even working. But I kept communicating and following the advice of those I admired, and lo and behold, 2 years into my biz and I think it’s finally working :)  
    Bottom line – if you’re not putting out good content and engaging on a personal and real level with your fans, you probably won’t get the social proof to post/boast about.

  • http://www.applexmanagement.co.uk kaizen consultancy

    Social proof is a type of conformity. When a person is in a situation where they are unsure of the correct way to behave, they will often look to others for cues concerning the correct behavior.

  • http://pluslogin.com/ classifieds

    Thanks for sharing information about value of social networking sites.It is very helpful to me for improve my business in the internet thank u.

  • http://www.purchasearticlespro.com/ J.K Robert

    Facebook has become a huge marketing tool.  Many companies realize this and have signed up for accounts, but still don’t really know how to use it.  The key is to be active, communicate with the target audience, and provide helpful and interesting content and I Believe http://www.socialaliens.com The most trustable place to buy Real Targeted Facebook fans,

  • http://www.purchasearticlespro.com/ J.K Robert

    Facebook has become a huge marketing tool.  Many companies realize this and have signed up for accounts, but still don’t really know how to use it.  The key is to be active, communicate with the target audience, and provide helpful and interesting content and I Believe http://www.socialaliens.com The most trustable place to buy Real Targeted Facebook fans,

  • http://twitter.com/sudhanshu_80 Sudhanshu Saxena

    Jeff thanks for sharing the information.  Does’t this even applies to individual as in the kind of reputation you have on a subject extracted from the content he/she originates or shares ?

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  • Sydney Hadden

    Good read Jeff, thanks. I think people all think they have to bring their business to social because they see highly successful social presences, but most people out there don’t execute correctly. Content and time commitments are undervalued in a lot of business profiles out there. I think people need to keep in mind when it’s appropriate to delve into the social-sphere…I wrote an article about this if you’re interested…http://www.londes.com/ldm-blog/7-questions-before-taking-your-brand-social

  • Sydney Hadden

    Good read Jeff, thanks. I think people all think they have to bring their business to social because they see highly successful social presences, but most people out there don’t execute correctly. Content and time commitments are undervalued in a lot of business profiles out there. I think people need to keep in mind when it’s appropriate to delve into the social-sphere…I wrote an article about this if you’re interested…http://www.londes.com/ldm-blog/7-questions-before-taking-your-brand-social

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  • Sambarnes90

    Nice Post Jeff!

    Social proof is incredibly important. Going forward, in terms of SEO anyway, it’s going to become even more important.

    We already know that social signals are beginning to influence rankings. In the future I’ve no doubt they’ll become integral to ranking a site well.

    http://www.samsmarketingblog.com/ – Most of my early traffic is coming from Social Media too!

  • Ed

    Great post Jeff, I have just begun blogging at: http://succeed-digital.com/blog/

    Regards
    Dr Edward Phelps

  • http://customertestimonials.wordpress.com Anupam Bonanthaya

    Jeff, very relevant list even today. in addition to showing stats that showcase breadth/volume of adoption, i would add some quality/value proofs points like testimonials, reviews, tweets, posts, logos, photos, etc. see my recent post on the pecking order of social proofs – http://customertestimonials.wordpress.com/2014/03/21/social-proof-marketing-why-social-proof-is-useless-without-customer-proof-at-the-top/

  • guptaabhijit318

    Great post! Thanks for sharing. You are always informatively entertaining! I am great at inspiring and firing up an individuals self worth. keep up your awesome inspirations,