The Latest 15 Facts and Figures on Facebook – Plus Infographic

Facebook continues to turn the web upside down as the third phase of the web continues to mature.

The Latest 15 Facts and Figures on Facebook  Infographic

The first phase of he web started with portals such as Yahoo and AOL, providing sources of information from news to mega categories of information. The reason this ocurred was that search engine technology was so immature that finding information was cumbersome and difficult. These platforms dominated from the mid 1990’s until early in the new century.

The second phase was the rise of Google, commencing with its launch in 1997, with the mission statement.

To organize the world’s information and make it universally accessible and useful

The new technology produced relevant and accurate search results enabling most people to find what they want on the first page.

Facebook Changed the Game

Facebook changed the game in 2004 (no one knew it at the time) with the development and launch of its social network after overwhelming the trail blazers Friendster and MySpace.

Social networks were initially seen as a fad for teenagers (some marketers and CEO’s still think it is) and Google continued to increase its domination of the Internet.

Today it has surpassed Google in time spent on its platform (that occurred in 2010) and Google is playing catchup with the launch of its Google+ social network a few months ago.

Facebook is changing the way communicate, market and share. The “third phase” of the web has well and truly arrived!

Self Expression is “Cool”

It is disrupting traditional media as “self expression becomes the new entertainment” – Ariana Huffington

Social media networks are democratizing marketing as startups, small and medium companies and brands promote their brand globally at high speed in real time without million dollar budgets.

These young upstart companies are threatening mature players in their industry in a matter of 1 or 2 years. (have you heard of Zygna, the social gaming company).

So what does the next 5 years hold?

The Latest Facts and Figures on Facebook

  1. More than 800 million active users
  2. More than 50% of our active users log on to Facebook in any given day
  3. Average user has 130 friends
  4. More than 900 million objects that people interact with (pages, groups, events and community pages)
  5. Average user is connected to 80 community pages, groups and events
  6. On average, more than 250 million photos are uploaded per day
  7. Over 90 billion photos will be uploaded onto Facebook in the next 12 months
  8. More than 70 languages available on the site
  9. More than 75% of users are outside of the United States
  10. Over 300,000 users helped translate the site through the translations application
  11. On average, people on Facebook install apps more than 20 million times every day
  12. Every month, more than 500 million people use an app on Facebook or experience Facebook Platform on other websites
  13. More than 7 million apps and websites are integrated with Facebook
  14. More than 350 million active users currently access Facebook through their mobile devices
  15. More than 475 mobile operators globally work to deploy and promote Facebook mobile products

The Latest Facts and Figures on Facebook

Infographic: Courtesy of

Other Source: Facebook

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Image by Coletivo Mamembe


  • M. Vassiliadis

    Facebook is an old fashioned technology.New services are emerging.

    “The Beginning of the End for Facebook?”

  • Jamie Gorman

    A lot of good numbers, thanks!  Have you seen any stats on what percent of posts and things that come across a news feed that people are actually seeing and reading?


  • Matthew P Peterson

    Jeff, why does the infographic say “Q2” if these data points were just released?

  • Anonymous

    Great article, I am amazed to see the growth of Facebook and impressed at how it is being received. I’m rooting for Google+ as I enjoy the simplicity of the interface. Facebook has the users and seems to be keeping them there. The democratizing of marketing is great for small business, Thanks!

  • Web marketing company

    Awesome! Face book it is amazing social media. In a short time face book got most
    popular social media in front of other social media. It has many features
    for his prominent such as user friendly. Huge people community network and it
    has a great fun, link video sharing, picture sharing, tags, commenting and much
    more. Thanks’ Jeff Bullas -sharing
    this nice post 

  • Robert

    800 million active users? I was under the impression that Facebook might have already had more than 1 Billion active users. I guess it will still take a little while to get there… Most of my friends log onto Facebook the first thing in the morning and hence my expectations!!! Overall, a very good article shedding some light on facts. Thanks, Jeff.