The Twitter Tool I Can’t Do Without

As a teenager it is always good to earn some extra money to buy the clothes and gadgets that the allowance your parents provide just won’t stretch to.The Twitter Tool I Can't Do Without

Peter, a friend of mine and I decided to look for some holiday work to top up our meager income. He had some contacts in a local steel plant that was offering some holiday shift work that paid well.

The only challenge was that it was a 12 hour night shift.

On taking the job I was given the task to sit on the other side of a machine that chopped large pieces of metal into smaller pieces of metal. Task two was stacking those small pieces of metal into piles on a pallet.

This was brain numbing. By the end of the first night I was thinking, there had to be a better way.

I also had an insight about my future career path and it was “not” going to be in a steel fabrication factory!

Twitter can be tedious

When I started with Twitter it was great to see people start to retweet my content.  On a social web it is not just  about you, so you need to share other people’s content that adds value to your followers and friends. This can be done a few ways. I can follow their Twitter feed and retweet their content when they tweet it. Another way is to check their blog for new content.

The problem is that this can take a lot of time and it is tedious. I thought, there has to be a better way.

So I had to find an answer to the question. How can I share fellow bloggers content that I trust without sitting at my computer all day?

The Twitter tool that saves time

In my quest I stumbled upon that allowed me to share great content from other bloggers on automatic pilot. It meant that every time they published a new post it was tweeted into my Twitter stream.

It serves three purposes.

  1. It shows up in my Twitter feed and alerts me to new content from bloggers who know their stuff. They publish and I learn.
  2. It also places valuable information into the Twitter accounts of my followers. They discover.  
  3. It makes sure that I don’t miss sharing their new content every time it is published. The tool handles it and doesn’t forget.

So how do you use it?

Step One: Create a new feed

Go to the top of the Twitterfeed dashboard and click on the create new feed . In a few simple steps you will improve your social media effectiveness. step one

Step Two:  Create a name for the feed

In this example I am entering Jay Baer whose blog “Convince and Convert” is one of the top marketing resources on the web, especially in the area of content marketing.

Twitterfeed step two create a name for the feed

Step Three: Advanced settings

I would recommend that you tweak your Twitterfeed so that you also let the blogger know you are sharing their content.  So at the bottom of the “Step 1” page click on advanced settings.

Twitterfeed advanced settings

Then enter the Twitter name for the blogger whose posts you will be sharing with the @ before their Twitter name.

Twitterfeed Jay Baer

 This will ensure that the blogger knows you are sharing their blog posts on Twitter. This could create awareness about you and could even lead to them sharing your content.

That only has to be a good thing!

Step Four: Select and authenticate your Twitter account

The last step is to enter your twitter account  and then authenticate it.

Twitterfeed step three

You are now done!

This will free you up to write more blog posts. Engage with your followers and spend valuable time on creative tasks.

What about you?

As humans we are always looking to use tools, machines and computers to do more with less.

What do tools do you use to save time and improve your efficiency? Are you for or against automation?

Look forward to hearing your stories and opinions in the comments below.

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It is now available to download. I show you how to create and build a blog that rocks and grow tribes, fans and followers on social networks such as Twitter and Facebook. It also includes dozens of tips to create contagious content that begs to be shared and tempts people to link to your website and blog.

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  • Carole Sanek

    I love Twitterfeed in fact I have you on it – I think you were the 2nd person I put on :-) and you are right it is a great tool.

  • Jeff Bullas

    Thanks for the comment Soren. You see it differently to me and that is great. I see Twitter as a stream and a tool for content discovery, engagement, networking and many other things. It works on many levels.

    • Brad Patterson @ Kwaga

      Social media automation will always be a touchy subject. I use twitterfeed but only for blog content that I know is 99% of the time highly valuable for both myself and for my followers.

      Everything in moderation 😉

      • Jeff Bullas

        I agree with you Brad on the use for bloggers that you trust. That is exactly how i use it.

        • Sören Nilsson

          You post 50 to 150 tweets per day. Over 128.000(!) in total. CNN is a media company and has 30.000 tweets. You are doing questionable news aggregation not beneficial sharing. I have subscribed to your blog, I bought your book. You could say I’m a fan. However your twitter account is a no-go. It’s no trusted source for me because you tweet “everything”. I had to unfollow.

      • Carole Sanek

        this is what I use it for

      • susan cingari

        is there something else to use to curate content I am kind of new to all this stuff

  • Daniel Young

    There’s a word for this and that word is SPAM.

    • Jeff Bullas

      Sorry Daniel I have to disagree. Spam adds no value and is about selling. Also Twitter is not an inbox it is a stream

      • Aron

        Maybe ‘Twitter Pollution’ is the right phrase then. I used to use this to pull content from blogs and sites I was interested in. The problem was that as there would be five post per day, and not always good content, I had no interaction from it. And worse still it made me lazy as I didn’t bother to tweet my own thoughts and content.
        I will say that one good thing in twitter feeds favour is that it is useful if your organisation does not have time or fully understand twitter. Have a look at @HighamHistory to see what I mean.

        • Ana Lucia Novak

          then you would enjoy using You can set it to post only 1 blog per day or 3 blogs per day. and select appropriate channels to feed the content into. add hashtags and also use the scheduler feature so that all automated blogs will go out when you want them to.

      • Carole Sanek

        I agree with you, Jeff, putting your blog in my twitter feed shares what I believe is great information. I only put people whose blogs I believe will help my folowers and myself in my feed. Thanks for this post.

      • Ana Lucia Novak

        I agree with you Jeff. Some automation is okay, it is not a set it up and leave it situation. It’s about making sure our communities are “fed” daily with great content, and frees us up to engage and add more value by being available real time in tweetchats, G+ hangouts or communities, and other places on line.

    • Chris Bradley

      Also agree on this one, setting up an auto feed into your twitter account is firstly assuming all your followers also want to subscribe to that blog, but more importantly disconnects you from the whole point of social media which is conversation and sharing things that you find valuable. Not reading before sharing is just adding to the noise that is becoming the internet…

  • KrisOlin


  • jennifer illustre

    I’ll start with you. Thanks for the tip.

  • Jeff Bullas

    Thanks for that tip Ian. I have also found out about another paltform (don’t ask me to pronounce it or I may something a little rude!

    • Ian Cleary

      Thanks Jeff. Certainly if you try to pronounce this after a few tinnies it will sound rude! Ian

  • Virginia Llorca

    Maybe there are people in my blogroll that don’t want it tweeted. I tweet others if it seems relevant. Few tweet mine. Now there is something I’d like to get into.

  • 9Dotstrategies

    Aside from this twitter tool I also use triberr and hootsuite. This additional tools can help your twitter promotion because it saves time and effort. FYI (Hootsuite can post from G+ page) 😀

  • Muriel Philippi

    Nowadays, everyone is emphaszing how important relevant and authentic content is. I guess, I would have expected from someone who believes to have the key to create a large following through social media, to also believe in this. For a personal Twitter profile, this sort of content creation seems not the right strategy.
    But if for example, it would be a Twitter account like @jeffbullas:disqus then twitter followers would expect a stream of news, related to the industry etc. From a personal profile you expect personal thoughts on subject of social media. If it is just automated content how is that valuable content for your audience?

  • Adam@ADS Marketing

    This is a great post. I have been using for a couple of years, but I had never used the advance section before. very useful insight Jeff. Thanks! P.S – I have added your feed to my social media channels as I like your posts and feel they will benefit my connections and followers.

  • Konrad W Gorak

    Most marketers use Twitter and other social media channels as a distribution channels. This way automation has nothing to do with engagement. And even though I am extremely busy running Digital Marketing Agency in Europe I have to find time to prepare posts on my own. This is important. And yes sometimes I spend 16 hours a day working, but it’s worth it. Let’s be honest, Jay Baer, Chris Brogan don’t produce great content every time they post.

  • Mike Jones

    I think this could be useful for anyone wanting to develop their Twitter without putting in too much effort, but I agree to build a quality account there should be some effort into selecting only content definately worth sharing. I follow some awesome bloggers but even the best post some crap sometimes and I wouldnt want to inflict it on my followers needlesly.

    Perhaps I could use it like a twitter vacation autoresponder though… Better than going quiet while im sunning myself!

    Cheers jeff

  • Prashanth K

    I believe a lot depends on how much you blog/have conversations with your users.

    For e.g. if I set up on my twitter feed, I will run the risk of submerging my own posts into oblivion!

    Automating stuff like this increases the noise to new levels.

  • KishankumarBWB

    Awesome post @jeffbullas