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  • http://kimanziconstable.com/ kimanzi constable

    I’ve found great success in doing the things you mentioned and guest posting. I’ve been able to guest post for people like Michael Hyatt, Jeff Goins, Dan Miler and so on. This has exposed me and my content to a larger audience. I hustle by guest posting :)

    • http://jeffbullas.com Jeff Bullas

      Thanks Kimanzi for that comment. Yes, guest posting should indeed be part of the content marketers and bloggers hustle!

    • jonny curran

      Hi Kimanzi

      I totally agree with your points. Guest blogging should be one of the main strategy for content marketers because it just not help us to market our content but also a way to make relationships.

      But things which need to be consider is people just abusing guest posting guidelines for links even they are paying for guest blogs. Even Matt Cutts recently shared a release about guest blogging you can checkout here: http://www.mattcutts.com/blog/guest-blogging/.

      So, guest blogging should be done, as it was before :)

      Thanks

      • http://kimanziconstable.com/ kimanzi constable

        I had heard what he said, he actually scared a lot of people regarding guest posting. The thing most people forget with guest posting is yes, link juice from Google is cool but the point of guest posting is to be exposed to a new and possible larger audience then your own. Those people will possibly click over to your site and see what you have going on, if a few sign up for your email list, success! That’s the real value.

        • jonny curran

          Hi Kimanzi,

          I really appreciate your reply over my comment.

          First of all i want to say guest posting is an integral part of content marketing and even i do.

          My motive was not scaring people with my comment. You took my comment in a wrong way it is something by which i want to address people do guest blogging as it was before. My comment is not for them who know the art of guest posting. This is for especially for them who are abusing guest blogging guidelines and many
          are actually doing and even Matt Mutts is releasing his views over guest blogging in the recent days through blogs or even videos. (You can check)

          Again, thanks for your views on my comment and you highlight some new things in your comment that is larger audience :) . It is something
          discussion is all about.

  • Thomas E Ortiz

    We send out to Scoop It, Open Forum, LinkedIn, Google+, Twiter with different titles each time, Facebook, BizSugar, Pinterest, ExploreB2B and now email. But we are careful that each article actually pertains to the audience we feel follows us on those networks. For example Pinterest is for different articles than for those on American Express Open Forum or ExploreB2B. Thanks for your article I shared it on my site for our readers.

  • David Schuller

    Hey Jeff,

    That was a great post. I haven’t really used pinterest , but everybody is telling I am missing out. Guess I need to take time and figure out how to do it.

    I have figured out that you need to tweet several times a day to get peoples attention.
    At first I was hesitant to post too much, afraid of irritating people but have realized that post lifetime on twitter and G+ is very short.

    You mentioned posting directly to twitter and posting a photo. I have tried several times to post a image but have been unsuccessful. Is there a trick involved.

    Thanks again Jeff

    Let’s Fix It<a

  • LJ Melville

    Great tips Jeff!

    Amazing thing is all sections can be further expanded seven fold – that’s social media marketing for you!

    I’ve been focusing on increasing my Pinterest and G+ efforts lately and it’s really paying off. Never thought of sharing via LinkedIN …will keep that one in mind for sure.

    Cheers,
    L.J.

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  • http://sproutsocial.com/features/social-media-engagement Sarah @ Sprout Social

    Great post, Jeff, and such an important reminder to push content. I’ve seen you practice what you preach here. It obviously works!

    If the content is evergreen, I absolutely think it’s worth sharing multiple times and across as many networks as possible, as long as the message is tailored appropriately for the channel. Besides, I think Twitter is all about the sharing of a message or article multiple times to reach different audiences.

  • http://www.postplanner.com/ Scott Ayres

    I have completely forgotten about Flipboard since getting rid of my iPad… Good reminder.

  • http://bit.ly/1ejGRkn RoundTable

    We haven’t thought about using Flipboard! Thanks for the suggestion!

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  • jonny curran

    Informative post Jeff, objective behind the post is clear “Content Creation + Marketing” you are right someone have write a good content but until it would not come in the eyes of its targeted user then it will be not so much beneficial. It is necessary to market the content by the suggested ways in the article. Social media is best to market any great content and its importance justified by the likes shares and tweets it get.

    Live example can be highlighted as well i am just browsing your emails and i saw the post in the right hand side of the mail. i found it interesting and read it. This is something the article is all about. What you say? :)

  • http://90DayEntrepreneur.com/ Brandon Schaefer

    Jeff, you mention uploading the image into the Facebook or G+ post so that the maximum size is shown. I like to do this myself, but I feel my click rate engagement goes down when I do this (especially) on Facebook. When I just paste the link in the post text area, the image naturally pops up, but it’s a lot smaller. What’s your feeling on this?

  • http://www.contentchampion.com/ Loz James

    Great stuff Jeff

    I haven’t tried Flipboard either so I’ll give that a go.

    Cheers!

    Loz

  • deanrblack

    Great article Jeff. I have been using all of the sources except FlipBoard. I will for sure be looking at that for my future content.

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  • JerryDRoss

    Jeff, Great points covering some of the foremost areas we need to focus on to get our content out there quickly and broadly. Also very good images giving a great visual explanation. Thanks for sharing, Jerry

  • http://danemorgan.com/ Dane Morgan

    one thing about this work flow that has always troubled me is the way that all of these streams will become essentially clones of one another. Is it your experience that people do not follow you in multiple places?

    I know that I have, in the past, followed people in multiple places, and most of the time, there is nothing new from one channel to the next. They all contain the same links to the same stories. but i’ll admit that I’m fairly often the odd duck.

    • http://jeffbullas.com Jeff Bullas

      Thanks Dane for the question. Many people use one primary network and also have a preference for their media consumption so that is why you multiple post and also repurpose content into different media!

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  • Baylan Megino

    I’ve used Flipboard for content to post, but haven’t used it to post MY stuff to. Thanks for the suggestion!

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