30 Predictions Of The Future For Twitter
The direction Twitter will go will be determined not just by ”Twitter” the company but by the market forces and its users and especially the trends in Social Media, Search and Social Search.
The emergence of Twitter Lists in the last few days is producing some interesting dynamics regarding influence real or perceived on Twitter.
Some obvious trends
- Its growing importance as a real time search engine and feed from its API to startups such as Sency, Topsy and OneRiot and of course Google and Bing.
- The growing use of Twitter to drive traffic to blogs and websites .. Guy Kawasaki makes no apology when he says “I approach it as a broadcast marketing tool to help me make Alltop successful”
- Twitter is heading in the direction of more filtered and intelligent conversations not just inane chatter .. Brian Solis
- As a platform it is gaining credibility and this can be seen especially in it’s tougher approach on Spam as reported by Mashable, since it’s announcements of partnerships with both Google and Bing in recent weeks
Seesmic founder Loic Le Meur has some interesting and revealing and radical predictions … and though I don’t agree with all of them the future will be the real judge and jury.
- Twitter will reach masses of people including friends
- It will help you in your business in lots of different ways
- The general population will not use the same Twitter tools that early adopters are currently using
- Status updates will be available across all Social Media platforms
- We will laugh later when we look back at the time when we had to to go to each platform to update
- Twitter will be dominant.. like a motherboard on a computer where we will plug applications into it
- Social Graph will open up.. which means that you will be able export your friends to other platforms like LinkedIn.. at the moment it is quite closed
- Twitter will be the place to go to get a real and personal idea of a person and how they think
- Twitter will also be the site to visit and search and find out about a Company’s Brand reputation
- Twitter will replace SMS for millions of people because it is
- Portable and archives across devices
- you don’t need to remember a phone number
- You are not tied to a mobile operator
- Twitter will replace chat for many people. A Direct message exchange is very similiar to a private chat and Twitter lists are very similiar to a public chat room
- Location will be one of the top status updates( Like with Google Latitude – streaming live with friends).. also you be able to make it public to show your location
- Private updates will be bigger then public updates- especially with location
- Public eCommerce status won’t work because buying things for most people is very intimate they don’t want to share publicly that they bought a new car or shoes
- Live reviews of any place like a restuarant or product via Twitter will become standard and we will get coupons as we enter a shop based on location
- Promos by brands and retailers will have huge success for last minute deals
- Web use of Twitter willbe a fraction of the mobile use of Twitter
- Dating status updates will not be big on Twitter
- Twitter will not display ads in your main feed as users will get too angry
- There will be more devices publishing updates on Twitter than humans such as planes, cars wi-fi scales
- Corporations will have entire teams devoted to Twitter and status updates
- Hyperlocal (very local) news sites with Twitter’s Geotagging feature will be widely used
- Google will have its own Twitter like platform and will not buy Twitter
- There will be a few alternatives for niche search such as “Brand Monitoring”
- Internal enterprise Twitter like services will become standard.. you will see many private Twitter lists within companies
- Google and Bing will be the place you search for Tweets
- Vertical Twitter apps will start to appear such as
- Stock tweets that has already emerged and is popular
- Fitness apps
- Fashion apps
- Twitter will remain mostly used outside of Twitter.com such as platforms like Seesmic and TweetDeck
- There will be less and less corporate speak and cover up in public events and government due to the increasing transpareny from blogs and real time search such as Twitter it will be increasingly hard to lie
- It will always be about you
- Being yourself
- Transparent
- Being yourself
So what do you think is the future for Twitter?
30 Responses to “30 Predictions Of The Future For Twitter”
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Twitter may be used to remotely trigger apps, eg home automation
I’m @xfilespoker on twitter and I’m myself and active everyday. The contacts I’m making are blowing my mind – not to mention the SPEED of learning all sorts of TOPICS. It’s a bit of an overload at first.
If you are new to poker – want to learn a few tricks.. Come say hi! We have many TWEETS – @callmeroger @kimshannon @sycostevethe1st @Lady_south etc.. following us and it’s a blast! We also run live TWITTER games.. $1 and $2 – on full tilt. Come check us out and say hi in the xfilespoker forum. Or google us?
#23 and #26 are contradictory.
#23 i believe it
#26 twitter’s search feature is terrible.
#17 i’d be surprised if that wasn’t already true?
Indeed twitter’s search is very bad! I want to search my tweets fast and chronologically!
that is exactly the search functionality I need!
I think this is right on and have been resistent to use Facebook and LinkedIn because they don’t cross link to Twitter from their platform. I do update all from Twitter, either thru TweekDeck or HootSuite but have been directed to check out SocialOomph. Nine months ago I didn’t know much about Twitter, now I get review for gluten free companies, Ghost Tweet, coach Tweeters and Teach Tweeting to For Fun and Profit. Who would have thought. I’m building a team to help with the amount of work coming my way – unsolicited. ROCK ON TWITTER!
I see a few things I agree with, some that I think are based on hope and hype and some I disagree with mostly because the numbers and the evidence says otherwise (amazing what you can learn from research and numbers).
I think Twitter will hit a huge bump in 2010. I believe for the most part that the invisibility of those that tried Twitter for months then left will continue making it appear that it’s way more successful than it is, particularly for business.
Small businesses, who can’t afford to mess around, will continue to try and leave at an alarming rate.
The survivial of Twitter is going to rest on where it goes next, not where it is, because where it is isn’t going to sustain well financially.
I caution that there is a huge (I mean seriously huge) illusion with Twitter that makes it appear to be widely successful. It simply isn’t. The fundamental numbers, and in particular churn statistics are clear. It is not going to work without many more features that address problems that have been made invisible by the hype and hope.
I like Twitter. It’s fun. But very limited for many things, including some of the stuff on the list above.
twitter is great tools for business
As a would-be Twitter novelist, author of the year-long, soon to be completed, entirely Twitter-published, comic murder mystery “Executive Severance” , I find it interesting that none of the predictions discuss creative uses of Twitter.
Followed the murder, mayhem and privacy invasion, published 140 characters at a time twice a day at RKBs_Twitstery! A complete retweet of the entire novel will start soon, followed by the release of the story in old-fashioned book form by NeoPoeisis Press this fall.
I Believe twitter will never lose it’s interest. Twitter will continue to expand and expand, and eventually be the biggest website on the internet.
Jeff, thanks for this thought-provoking post.
I’m not a Twitter expert, but I think the 140-character limit and the difficulty for multiple people to easily have an ongoing in-depth conversation about a topic places major limits on Twitter.
More preferences, auto-translation (tweet-by-tweet)options (with minute settings for sensitivity), and geo-tools for opt-in/out will provide for dynamic marketing possibilities.