Many people enjoy the capturing of life with photos and videos. For some it is the reminder of people met and experiences that shouldn’t be forgotten.
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Some are moments of fun and ecstasy, others are sad and tragic.
Modern photo technology now embedded in smart phones allows us to take photos and view them instantly without waiting for the local Kodak corner store to develop the film.
This evolution has been fatal for this global brand.
Now you can not only click and view, you can also tweet, Facebook and email that photo to friends and family all around the world in seconds.
A trigger happy friend of mine uses Instagram to take those snapshots of a moment in time. When her smart phone battery died the other you could see the loss of her time freezing machine was not good for her health.
Life in One Second Videos
A movie director Cesar Kurimaya has decided that he didn’t want to forget special moments. Instead of Instagram photos or still images, he is capturing his life by taking one second videos every day and turning them into a montage of a life lived.
It makes him evaluate each day with clarity. It helps him answer the questions of, have I loved, have I lived, have I made a difference?
He uses it as an inspiration to view his journey not from the limits of an imperfect memory but a video archive of his life.
Never again will he forget what he did on that day that was memorable.
Instagram Breaks 100 Million Monthly Users Milestone
Instagram is barely 2 and a half years old after being launched in October 2010. In April 2012, Facebook thought its technology and potential were worth $1 billion and bought the startup which had only 13 employees and was still losing money.
The founders Mike Krieger and Kevin Systrom see it as a tool to inspire and connect.
It has just broken through the 100 million users per month and is now a major player in the social media ecosystem.
This puts it at number 5 behind Facebook, Twitter, Google+ and LinkedIn.
I think we only just seen the start of the Instagram journey.
Want to Know More About Instagram and the Visual Web Revolution?
Here are some articles that will provide an insight into Instagram and the impact of the images on a social web.
6 Tips for Marketing your Business with the Social Media Mobile App Instagram
Take the three addictive elements of photography, mobile and social and mix them together in one “App”. Then make it so easy to use that a frog with fingers could use it. Set it free and watch the creativity explode. That is Instagram. The social web is providing us with free publishing tools that allow… Read more »
How to Create Buzz from a Hashtag on Social Media
You’ve seen them before, even if you didn’t know what you were seeing: #hashtags have become much of a trend on the Internet within the past few years. Starting on the social networking website Twitter, other social media sites have picked up on using them as well.These include the hot social media sites such as… Read more »
The Top 10 Brands Photos on Instagram
The major brands are embracing Instagram with a passion. They’ve realised that engagement online with customers can start with the simple act of publishing a photo and then the sharing will happen. Sometimes knowing what to share comes down to trial and error with a dose of common sense and style. Instagram’s website presence is ..Read more »
How to Tap Into The Marketing Power of the Visual Social Web – Infographic
Everyone loves holidays. An essential part of the packing for our family holidays were the cameras, both the still and video variety. As we drove off on our summer adventures the car was often stopped to snap that amazing waterfall or record that stunning sunset. My father loved his cameras and photos and would drag …Read more »
6 Powerful Reasons Why you Should include Images in your Marketing – Infographic
I have become a habitual Instagrammer. When I am out cycling, walking or just sitting admiring the view or the passing parade, I am looking for photo oportunities that I can snap and then share on my Instagram “app”. All I need to be carrying is my iPhone or iPad and with my Instagram app …Read more »
How to Turn Your Instagram Profile into a QR Code
We live in world and a social web that is a whirlpool of innovation and creativity. Every day via the blogs I read, the tweets that I glimpse and the emails that arrive in my inbox, I see an array of ideas that makes my head spin with amazement. Who would have thought that an …Read more »
The Explosive Growth of Instagram – Infographic
I was recently travelling through Italy and having an iPhone allowed me to share what I was experiencing in real time to my Facebook timeline and to Twitter. The photo that you see on the right of the sea side town of Camogli is the evidence. This didn’t require waiting to get back to the …Read more »
6 Tips on How to Use Twitter’s New Vine Video App for Marketing
Twitter is underwhelming at 140 characters. Any sane person would say “What do you do with that?” Why limit yourself to so few words when there is a dictionary and an encyclopedia available and limitless communication at your disposal. Its brevity is both an enigma and its charm. It has been its weakness and strength due to that simplicity…Read more »
How about You?
How are you using Instagram in your life and business. Is Instagram a useful marketing tool or is just plain fun.
Look forward to your stories in the comments below.
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