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  • http://www.MacStartup.com KevinCu

    I think you’re comments are right on, sort of Windows 3.0 of social media. Question is: Can FB and Twitter catch up? Remains to be seen.

    • http://jeffbullas.com Jeff Bullas

      Thanks for the comment Kevin. I think it will drive Facebook to innovation and possible reinvention but Twitter seems to listen to the beat of a different drum!

    • http://joshuagreenwood.tumblr.com/ Josh Greenwood

      I love Google+ but it is the one who is catching up, not the other way around.  I don’t care how much FB sucks, 800 million users migrating is gonna take awhile.  The good news: FB just screwed up their chat so bad its practically not usable.

  • http://benjaminlang.com Ben Lang

    Impressive how much engagement G+ is showing. Nice Google+ widget on your sidebar.

  • http://windmillnetworking.com/ nealschaffer

    Great post Jeff! To be honest with you I have not been spending as much time on Google+ after I kicked is tires because it overlaps so much of what the other networks do. But your post intrigued me enough to start spending more time there. Thanks!

    • http://jeffbullas.com Jeff Bullas

      Thanks for the comment Neal. I initially didn’t spend much time there but I have invested more time recently due to its growth and high engagement. It is actually driving more traffic than Facebook to my blog after only 2 weeks!

  • http://goo.gl/QvKcQ SusieBlackmon

    Google has made G+ easy, friendly, social and, might I add, sexy. (Okay, I’m a Google groupie.) Never have liked Facebook and the controlling, take-it-or-leave-it attitude, so if I never have to go back there, that’s fine with me. Still very loyal to and in love with Twitter.

  • http://twitter.com/ARM_SamHill Sam Hill

    I think you need to take into account the honeymoon period users are experiencing with Google+ that stimulates this kind of interaction. Time will tell if this carries on for years to come. 

    I believe that Google+ is more appealing to a mature & techy audiences whilst Facebook will, as it was always designed to be, a favourite for younger audiences.

    • http://twitter.com/TangibleWords Alysha Dominico

      But they are all so different…
      I mean, Facebook has been a place to share “social” stuff. I guess G+ is set to attract social users–but more in “real time” with the webcam hangouts feature. 

      Also, if you saw Modern Family last week, you know of the endemic called “parents spying on their children’s pages…” G+’s privacy features will shut that down. So that’s attractive to young socialites who want to keep “business” separate from “pleasure.” (Of course, none of that matters if no one is “hanging out” on G+.)

      But that’s not really what we’re talking about in this post–we’re talking about G+ for business–and G+ hasn’t really proven it’s merit for business yet. In fact– business isn’t even whom G+ is trying to attract. Yet only business people (the early adapters in this case) are really into it (so far).

      I think SMEs are attracted to G+ right now because most do not have a Social Media Strategy in place, thus, they feel like the “older” SMMs platforms are “too watered” down and don’t know how to participate. So G+ seems like the knight in shining armour– a new place to take over and really have an impact. But really, it’s just like any other SMM and will require planning too.

  • http://www.businessesGROW.com/blog Mark W Schaefer

    You really have me thinking on this Jeff. A superb post. My instinct is it is this newness factor that you call out but time will tell I guess. In any event, fascinating to think about and this is a first-rate conversation starter!

  • http://twitter.com/OhhTarryn Tarryn Lambert

     What do you think of google + privacy settings?

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  • http://twitter.com/Innovation360 i360 Institute

    I haven’t used G+ yet, but the Mashable example could be because the vast majority of G+ users right now are techies. I’d like to see how much engagement a non-technical post gets.

  • Monique Nelson

    I think there is another factor involved, though your theory that everyone on Google+ right now is in the innovator / early adopter phase is a good one. I think “leaders” are leaders for a reason, and that is often because they have a loud voice that they like to use!

    The other factor that I think comes into play is the massive amount of people who you can have in your circles. Though the security on Google+ seems to be much more secure than on Facebook, you are also given more Freedom. You don’t need permission to have someone in your circle, instead you need to give permission for people to see your posts.

    Personally, there are a LOT of things that I post that I would be happy if the whole world viewed. Other posts, I only want friends or family to see. I have that power with Google+, so I welcome anyone to put me in their circle. I assume other people are thinking the same way. 

    It creates a much larger potential following to interact with, and vice versa.

    Just my two “sense.”

  • Steve

    I love the idea that Google+ could give Facebook a “run for it’s money” but will be interesting to see if it remains as highly interactive once it grow’s past the innovators & early adopters.

  • Paul Anthony

    Hi Jeff, interesting take. I blogged something similar a while back, be interested to hear your thoughts: 

    http://blog.webdistortion.com/2011/07/09/what-is-driving-engagement-on-google/

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  • http://jeffbullas.com Jeff Bullas

    Thanks Rebecca for your comment and that feature of Google+ adds to the “7 Reasons” which now should be “8″

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  • Ezequiel

    It’s stupid to take an article from Mashable as a measure of Internet reality. Your grandmother has Facebook already, it doesn’t mean she’ll ever be on G+.

  • TangyWords

    OK, yes Google+ is shiny, new and cool (like all things Google). 

    But besides content sharing, what else will we do on here for business? 

    Hangouts are unlikely. Circles are done. I’m sitting here thinking, “now what?

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